digital marketing
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Sinek and the Golden Circle of innovation
Sinek and the golden circle of innovation Today’s selection is this motivational video by Simon Sinek, a master in the Art of captivating the audience while only teaching a single thing and demonstrating it several times in the course of the same recording session. I find the video as impressive…
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Synthesio report on Social Media Week puts me and Nigeria on the map
It’s very flattering that my name appears on the list of “influencers” who took part in the social media week events of last week. Synthesio has put together this report which is very interesting and shows some of the countries and cities which are head and shoulders above the rest…
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The true colour of brands and true nature of infographics
Thanks to my favourite stumble upon gimmick for finding new content and subjects, I discovered this very interesting piece of infographics about the true nature of brands according to their colour. I do not know what these graphics, beautifully crafted by the way, “[tell] about your business” as the headline…
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The Good, the Bad and the Ugly about Facebook
Nope! Facebook will never be Yahooed! Let me explain why. This is my second contribution to the innovation generation blogs, an initiative sponsored by Alcatel. Here is my second piece entitled: Facebook, The Good, Bad and Ugly. No one knows exactly where the social network is going, but it’s certainly going…
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Yossi Vardi’s top tips for start-up owners at le Web 12
Start-up owners should take Yossi Vardi’s tips into account. Israeli entrepreneur and business leader Yossi Vardi came on stage at Le Web 12 in Paris today to deliver some of his tips. Unfortunately he was a bit rushed out and didn’t have time to finish his presentation. Here are the tips I…
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Brogan Declares Social Media Not Dead But Boring
Is Social Media boring? Chris Brogan’s latest piece which shows that those who were in first, had to go out first too. I remember Chris from his presentation at Like Minds 2010 in Exeter where I keynoted too: he was passionate, energetic… and warning the world that something big was happening.…
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Social Media in business today : SMI conference – Marrakech
What is the status of Social media in business? I will take part in the forthcoming Social Media Impact conference due to take place in Marrakech, Morocco on October 11-12. Here is an interview I delivered a few weeks ago in order to introduce my pitch over there. What is…
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Is App.net ‘s Dalton Caldwell the new Zuckerberg?
Dalton Caldwell, 32, is the founder and CEO of App.net but how he got there is a long story. A native from Texas, he went to university in Stanford, Calif., then joined Symbolic Systems in 2003. He was a precursor in social networks (check his bio on wikipedia) at the…
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Scenarios for the future of social media – Blogger Bus Tour
What will the future of social media be like? I put this presentation together at very short notice in order to facilitate a session organised by Orange Business Services for its clients. This isn’t therefore a piece of scientific research, far from that, but merely a few random thoughts put…
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Real influencers in social media may not be those who you think!
On day 3 of the blogger bus tour we had the opportunity to meet face to face with two young start-up managers from San Francisco based Social Chorus an “influence marketing” company named Social Chorus. We were able to spend a whole hour with them and discuss influence, influencers, people-powered…
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today’s presentation at the Sugar CRM acceleration conference in Paris
These are today’s slides for my presentation at the Sugar CRM “acceleration” conference in Paris. I will also deal with “Social” CRM and the integration of barely repeatable processes within CRM processes. Check my other pieces in which I mention Sugar CRM for more details on that company and its…
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What I’m expecting of the September 2012 Silicon Valley Blogger Bus tour
For those who don’t know yet, I (as Director, Web & Social Media at Orange), I will be part of the Silicon Valley Blogger Bus Tour 2012, which will take place in September (17-22) as a blogger … and the organiser of that tour. Here is my take on why…
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