Skip to content
  • Home
  • Podcasts
  • YouTube
  • Glossary
  • Newsletter
  • About us
    • Legal Notice
    • About us
    • Contact us
    • Privacy Policy
    • Anti Museum Blog
    • Marketing agency
  • English
    • Français
  • AI and Big Data
  • digital Transformation
    • Digital technology
  • digital marketing
    • Content Marketing
    • CRM and CX
    • social media & social networks
  • Marketing & Innovation
    • AI and Big Data
    • b2b marketing & sales
  • Web & the Economy

News

5 takeaways on the current state of Sales Enablement

Forrester advises advertisers to put Twitter on Back Burner

Ask these 3 questions if you want your customers to love your brand

Newsflash: Buzzsumo deems Google and SEO clinically dead

Social selling is about strategy it’s not about tools

The Immersive Web is Meta’s ultimate goal, not the Metaverse

Customer service is a major source of frustration for consumers

How to scale a B2B start-up globally in just two years

US Start-up Marqvision tackles counterfeiting on marketplaces

Dall-E : Can AI Become a useful ally for Businesses

Must-read: Scott Berkun Spells Out The Myths of Innovation

Gamification: Innovating Marketing and Retail

  • Twitter
  • Linkedin
  • Facebook
  • YouTube
Marketing & Innovation

Marketing & Innovation

Delivering Marketing and Innovation News to Visionary Marketers since 1996

  • Home
  • Podcasts
  • YouTube
  • Glossary
  • Newsletter
  • About us
    • Legal Notice
    • About us
    • Contact us
    • Privacy Policy
    • Anti Museum Blog
    • Marketing agency
  • English
    • Français
Friday, January 27, 2023
  • AI and Big Data
  • digital Transformation
    • Digital technology
  • digital marketing
    • Content Marketing
    • CRM and CX
    • social media & social networks
  • Marketing & Innovation
    • AI and Big Data
    • b2b marketing & sales
  • Web & the Economy

Author: Yann Gourvennec

Yann Gourvennec created visionarymarketing.com in 1996. He is a speaker and author of 6 books. In 2014 he went from intrapreneur to entrepreneur, when he created his digital marketing agency. ———————————————————— Yann Gourvennec a créé visionarymarketing.com en 1996. Il est conférencier et auteur de 6 livres. En 2014, il est passé d'intrapreneur à entrepreneur en créant son agence de marketing numérique.
5 takeaways on the current state of Sales Enablement

5 takeaways on the current state of Sales Enablement

Yann Gourvennec 25/01/2023

What is the current state of Sales Enablement in Europe and especially in the UK? A recent Seismic–LXA survey carried out amongst 1,000 UK, German and French professionals produced some … Read on

Ask these 3 questions if you want your customers to love your brand

Ask these 3 questions if you want your customers to love your brand

Yann Gourvennec 19/01/2023

So you think your customers love your brand? Really?! Recently, I came across a motivational piece on Inc.com entitled: “People With High Emotional Intelligence Ask 3 Key Questions to Become … Read on

Newsflash: Buzzsumo deems Google and SEO clinically dead

Newsflash: Buzzsumo deems Google and SEO clinically dead

Yann Gourvennec 13/01/2023

The people from Buzzsumo have released its 2023 report on the future of content marketing and it’s a must-read. Among other advice: resort more often to content repurposing and alternative … Read on

Social selling is about strategy it’s not about tools

Social selling is about strategy it’s not about tools

Yann Gourvennec 09/01/2023

Social Selling is about strategy, it’s not about tools or tactics, let alone the infamous LinkedIn Social Selling Index. Social Media is one of the most important avenues for B2B marketers … Read on

The Immersive Web is Meta’s ultimate goal, not the Metaverse

The Immersive Web is Meta’s ultimate goal, not the Metaverse

Yann Gourvennec 05/01/2023

What if the immersive web were the ultimate goal of Meta’s new strategy? This idea came up during our interview with Pierric Duthoit, Business Director France at Meta, at the … Read on

Customer service is a major source of frustration for consumers

Customer service is a major source of frustration for consumers

Yann Gourvennec 23/12/2022

A worldwide survey of 7,000 people highlights the poor perception of customer service by consumers. In Europe and the rest of the world. Fortunately, technological solutions are available to marketers who … Read on

How to scale a B2B start-up globally in just two years

How to scale a B2B start-up globally in just two years

Yann Gourvennec 05/12/2022

Scaling a B2B start-up globally sounds nice, but how do you do this? To find out, I interviewed D.K. Lee, co-founder of Marqvision, a promising US start-up with operations in Korea and … Read on

US Start-up Marqvision tackles counterfeiting on marketplaces

US Start-up Marqvision tackles counterfeiting on marketplaces

Yann Gourvennec 29/11/2022

Counterfeiting is one of the biggest sources of dirty money on the planet. And it does not only affect the field of luxury goods. It also concerns the production and … Read on

Must-read: Scott Berkun Spells Out The Myths of Innovation

Must-read: Scott Berkun Spells Out The Myths of Innovation

Yann Gourvennec 28/10/2022

The myths of innovation are ubiquitous. Everyone thinks they know what innovation is and means yet in fact innovation is probably one of the most overrated business concepts. ‘Poor is the substance, … Read on

Brands and social media: facing up to new challenges in 2022

Brands and social media: facing up to new challenges in 2022

Yann Gourvennec 21/09/2022

In 2022, brands are finding themselves in a long-term and increasingly complicated love-hate relationship with social media, due to the many challenges facing the sector. We are at a pivotal point in … Read on

Dark Social marketing: the elephant in the room

Dark Social marketing: the elephant in the room

Yann Gourvennec 07/09/2022

When Elliot Boucher, co-founder of Paris-based start-up Edusign, contacted me last July to talk about Dark Social marketing, I thought I’d heard “Darth Social” and that he wanted to tell … Read on

Love thy salespeople and they will love your CRM system

Love thy salespeople and they will love your CRM system

Yann Gourvennec 23/06/2022

A sound CRM system is a must-have in business-to-business sales. Which doesn’t mean it’s uniformly accepted by salespeople, who still tend to find it too unwieldy and useless. For good measure, … Read on

Posts navigation

1 2 … 39 Next

Search

Marketing & Innovation is published by Visionary Marketing a European digital marketing agency

Visionary Marketing podcasts: subscribe
Anti Museum in Paris and Beyond
Twitter @vismktg
Visionary Marketing YouTube Channel

top blog SEO badge

About Visionary Marketing

Visionary Marketing – Marketing & Innovation is a marketing and innovation information website created in 1996. It is published by the eponymous web marketing agency Visionary Marketing. Since 2004, 40 authors have written more than 2,000 articles on marketing, innovation and digital

Our content since 2005

Latest posts

State of Sales Enablement
Yann Gourvennec 25/01/2023

5 takeaways on the current state of Sales Enablement

Twitter strategy
Ahmad Zamir 23/01/2023

Forrester advises advertisers to put Twitter on Back Burner

Yann Gourvennec 19/01/2023

Ask these 3 questions if you want your customers to love your brand

Yann Gourvennec 13/01/2023

Newsflash: Buzzsumo deems Google and SEO clinically dead

Social Selling Strategy
Yann Gourvennec 09/01/2023

Social selling is about strategy it’s not about tools

How to find us

59 rue Desnouettes
F-75015 Paris
France
+33 1 8686 0538

Subscribe to Blog via Email

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 24,422 other subscribers

Main menu

  • About us
  • B2B marketing glossary
  • Blogbooks
  • Contact us
  • Guest Blogging
  • Legal Notice
  • Privacy Policy
  • Visionary Marketing Newsletter Free Subscription Page
  • Visionary Marketing Podcasts
© 2005-2020 - Visionary Marketing - Marketing & Innovation - mentions legales
Privacy Policy
  • English
  • Français