7 reasons why Social Media is a perfect fit for B2B
As I have witnessed time and time again, it is customary to say that B2C is more adapted to the use of social media than B2B. As matter of fact, I am not at all certain that this is true.…
Yann Gourvennec
Yann Gourvennec created visionarymarketing.com in 1996. He is a speaker and author of many books. In 2014 he went from intrapreneur to entrepreneur, when he created his digital marketing agency.Yann Gourvennec a créé visionarymarketing.com en 1996. Il est conférencier et auteur de plusieurs livres. En 2014, il est passé d'intrapreneur à entrepreneur en créant son agence de marketing numérique.
Blade Network Technologies: The network as a business enabler
To BNT, the network isn’t just about pipes; it’s a true business enabler. On June 3rd, 2010, at the end of our press trip in Silicon Valley, we have had the opportunity to meet with Vikram Mehta, President and CEO…
8 lessons I have learnt from Silicon Valley entrepreneurs
Silicon Valley entrepreneurs can teach us a few things. I summed it all up in 8 short lessons. I have just come back from a week spent in Silicon Valley, during which I was able to have meetings – as part of…
It’s never been so easy for a start-up to get started on a very low budget
On June 2nd, 2010 we had the opportunity to meet with Howard Greenfield, president ofGO associates, a global consulting firm that helps companies bring technology to the market place. Howard Greenfield is also EIR (i.e. Executive In Residence) at the…
Brand Advocacy and Social Media : The Slidecast
If you haven’t been able to attend the Ragan Social Media Summit which took place in San Jose or even online, you can still have a feel of what my presentation was. The pitch was about our work at Orange…
Zoho CEO predicts cloud will be the end of offline software
Will the rise of cloud computing mean that the end of offline software is near? A great deal has been already said on this blog and elsewhere on the subject of cloud computing but our meeting with Raju Vegesna, chief…
B2B is the future of social media
What if B2B were the future of social media? Time and time again, I have heard people say that B2C is better suited to social media than B2B. As a matter of fact, I am not at all sure about…
A description of the Social Web in just five words
A while ago, I was asked to describe the Social Web with just 5 keywords. Here they are as well as the reasons why I chose them. A description of the social Web in just five words disclosure: social is about…
Killing ideas could be the solution for fostering innovation
Could king ideas foster innovation? Bluenove‘s Martin Duval is not only a successful entrepreneur and an open-minded innovator. He is also a controversial business writer with French flair who can deliver straight to the point conclusions. Whereas most would-be innovators…
Why I chose to come to Likeminds and my key messages on Social Media
Here is a video clip about my keynote pitch at Likeminds in Exeter, courtesy of Devon Video Production. Their Website mentions that “[they]create exceptional digital video and communication resources” and I must admit that this video is really well produced.…
4 Business Cloud Integrations for Small Businesses
Is the cloud out of reach for small businesses? The cloud has been written off by some as just another business buzzword. However, it far from being a flash in the pan. It is here to stay because the cloud…
Will Google Wave be decommissioned like Google Buzz and Answers?
Will Google Wave be decommissioned like Google Buzz and Answers? Hindsight isn’t always available with the Web. Things move faster and faster, and bloggers tend to shoot out reviews as if they were in the wild wild west. At a…
