-
AI and Big Data
Infographic: The path to Big Data – Challenges and Opportunities
The New Jersey Institute of Technology’s Online MBA program sent me this infographic entitled “Data Mining and Decision Support Systems“, in which the university describes big data and data mining as the new way of carrying out market research. As a matter of fact, data mining isn’t new – I…
Read More » -
Content Marketing
Enterprise Social Networks: Enterprise 2.0 Summit in Paris Feb 10-14
A few days ago, I had the opportunity to interview Bjön Negelmann, the creator and organiser of the enterprise 2.0 summit which is due to take place in Paris on the 10 – 12 February 2014. This event is the unmissable conference on the subject of enterprise social networks and…
Read More » -
social media & social networks
Enterprise Social Networks: How to Get them Off The Ground
According to European analyst Lecko, 70% of firms have set up enterprise social networks this side of the Atlantic. Yet, is it working? Opinions are, in that respect, a lot more nuanced. So, what elements are key to building strong enterprise communities? What initial considerations need to be made before…
Read More » -
digital Transformation
Big Data: there is a dire need to get back to basics
Back to basics! Belgian expert Pierre Nicolas Schwab’s piece on Big Data is based on his past assignments with companies trying to launch such initiatives. When I discovered Pierre Nicolas’s prose, I must admit that I felt better for discovering that the issue of “small data” is ubiquitous. Big Data:…
Read More » -
social media & social networks
How Digital is changing the Media (Jonathan Taplin)
The media is being revolutionised by digital media Is the media world being reinvented by digital media? That sort of question has definitely escaped the realm of geeks in order to be debated by media experts themselves. So when I was invited by HAVAS‘ Dominique Delport to attend a conference…
Read More » -
social media & social networks
Google Plus Engagement Leaves Big Data Experts Nonplussed
Is this piece in Adweek about Gigya’s insights regarding Google Plus and the fact that, although it is said to be the second biggest social network in terms of users, engagement on Google’s social platform is still low and even at its lowest. Google Plus Engagement Leaves Big Data Experts…
Read More » -
digital marketing
Corporate Blogging is Dead, Long live Content Marketing!
I am not certain that Google will maintain Google alerts for very much longer. It seems, to put it in Forbes’s words, that it is broken. There is another cool innovation from the olden times which is still working though, I mean Google web trends. I still find it very…
Read More » -
digital marketing
5 Marketing Websites you shouldn’t miss
Here are five marketing websites not to be missed, carefully selected by us at Visionary Marketing. Enjoy! 5 Marketing Websites you shouldn’t miss 1. The agile designers website: a great place for Web designers, developers and anyone interested in finding design stuff for one’s website. The site boasts 1302 resources…
Read More » -
social media & social networks
Ballmer “everywhere I go I see paper and pencils”
Paper and pencils are still everywhere, Steve Ballmer said. I attended an EBG (Electronic Business Group, an influential French e-business Think-Tank) conference on Nov 8 in Paris, at which Steve Ballmer was speaking. It has taken a while to process my notes but here they are at last, sometimes answering…
Read More » -
social media & social networks
Social Media is evolving into Social Mass Media – A Hootsuite video
A few days ago, I received an e-mail message from Canadian ISV Hootsuite telling me that my video was online. Then I was swamped with a flurry of tweets and mentions about some of the insights I had delivered in that video. I am very grateful to Hootsuite for shooting…
Read More » -
Digital technology
Gartner’s Vision On Data Privacy and The Future Of Mobility
What will be the future of mobility like? The opening session I attended this morning at the Gartner symposium was entitled “by 2017 your smartphone will be smarter than you”. The speakers were Martin Reynolds and Carolina Milanesi from Gartner and the moderator was Charles Arthur from the Guardian. As a matter-of-fact,…
Read More » -
Digital technology
A pictorial guide to my Business portable Samsung Galaxy S4 office
As I am preparing for the Gartner symposium in Barcelona, due to take place on November 11 – 14, having been kindly invited by Samsung to join a team of bloggers, it seemed only natural that I would write up a little story about how I am using my brand-new…
Read More »
