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    3 days ago

    AI Will Not Kill Marketing

    Shall AI kill marketing? Sounds like a hackneyed question, yet it’s on any marketer’s lips these days. Thomas Husson, Vice…
    3 days ago

    LinkedIn, Essential PR Platform of the Future

    LinkedIn has completely shaken up the PR game. With 1.12 billion[1] wordlwide users (UK: 47.5 million[2] and 34 million in…
    3 weeks ago

    Change management lessons and implementation tips

    One learns change management lessons in the field rather than in books. Some time ago, I delivered a keynote at…
    4 weeks ago

    About Rogue AI and Corporate Blindness

    The conversation about rogue AI has never been louder. Barely a week passes without a fresh headline about autonomous systems…
    09/03/2026

    European software alternatives for businesses

    Finding European software alternatives to standard non European software is flavour of the month this side of the Altlantic. With…
    28/01/2026

    AI Job Impact in the US: the Apocalypse Can Wait

    The discourse around the job impact of artificial intelligence (AI) has reached fever pitch. Headlines scream about mass layoffs, and…
    26/01/2026

    AI is not a tool it’s reshaping our society and economy

    AI is not a tool, or is it? Reports regarding the impact of AI on jobs, society and businesses are…
    09/01/2026

    Private Equity Branding Enhances Valuation Through Storytelling

    Private equity branding remains one of the most underestimated levers for value creation in the investment world. While PE firms…
    03/12/2025

    Inside the Ebook Self-Publishing Industry

    The ebook self-publishing landscape has undergone a remarkable transformation over the past decade. What was once viewed with scepticism by…
    27/10/2025

    Web writing : words retain all their magic

    Whereas artificial intelligence is reinventing Web writing, the written word has never been more valuable. Selim Niederhoffer, a copywriting trainer…
    20/10/2025

    The Truth About the Environmental Impact of AI

    Commentary on the environmental impact of AI often swings wildly between doom-and-gloom catastrophism and blind techno-optimism. But where’s the truth…
    30/09/2025

    Is the AI Bubble About to Burst?

    Will the AI bubble burst or is GenAI here to stay? The artificial intelligence industry is experiencing unprecedented financial euphoria.…
    25/09/2025

    AI Agents, Beyond the Hype

    The world of artificial intelligence is evolving at breakneck speed, and nowhere is this more conspicuous than in the emergence…
    29/07/2025

    Voluntourism: Changing the World from Your Hotel

    In an era of overtourism, where mass travel increasingly strains destinations worldwide, Christopher Hill offers a compelling alternative with his…
    04/07/2025

    AI Sales Enablement: 20% Time Savings for Sales and 50% for Marketing

    AI is radically transforming the B2B sales landscape and accelerating the shift towards intelligent sales enablement. At a major B2B…
    25/06/2025

    The Future of Developers in the Age of AI

    Are AI and developers the world’s best friends or is artificial intelligence a threat to the future of programmers? As…

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    About Visionary Marketing

    Visionary Marketing‘s Marketing and Innovation website offers insights for marketing and innovation enthusiasts. Since its creation in 1996, the site has hosted over 2,500 articles from more than 40 authors. These articles cover a broad spectrum of topics, including marketing strategies, innovation, and the impact of digital technologies on business practices. The site aims to provide valuable information on the evolving landscape of marketing and how professionals can leverage new technologies and trends in their work. Visionary Marketing is based in the heart of Europe and was officially acknowledged as an online news website by the French Ministry of Culture in 2019.

    Exploring the intersection of marketing and technology

    One of the standout aspects of Visionary Marketing is its commitment to exploring the intersection of marketing and technology. Articles on the site examine how digital advancements, such as artificial intelligence and e-commerce, are revolutionizing the way businesses engage with their customers. The site doesn’t shy away from controversial or speculative topics, often questioning widely held beliefs about the future of technology and its impact on marketing strategies.

    The content on Visionary Marketing is designed to provoke thought and encourage professionals to improve their knowledge and understanding of technology and its business impact as well as marketing as a whole. Whether it’s discussing the nuances of social selling, the importance of first-party data, or the potential of blockchain technology to innovate supply chains, the site provides actionable insights that professionals can apply to their strategies.

    Marketing and Innovation is published and managed by European digital marketing Agency Visionary Marketing

    The human aspect of marketing

    Furthermore, Visionary Marketing places a strong emphasis on the human aspect of marketing. It advocates for personalized customer experiences, underscoring the idea that consumers are not just numbers but individuals with unique needs and preferences. This human-centric approach is evident in articles that stress the importance of understanding customer behavior and leveraging data to enhance the customer experience.

    The site also addresses the challenges and opportunities presented by digital transformation, offering guidance on how businesses can navigate this evolving landscape. From the integration of marketing automation tools to the development of digital in all industries, Visionary Marketing offers a roadmap for businesses looking to adapt and thrive in the digital age.

    A comprehensive resource for visionary marketers

    In essence, Visionary Marketing is a comprehensive resource for anyone interested in the confluence of marketing, innovation, and technology. Its rich archive of articles, spanning over two decades, provides a historical perspective on the industry’s evolution while also offering forward-looking insights that are crucial for today’s professionals.

    Human-centric creation in an AI-driven era

    An important aspect of Visionary Marketing is its commitment to content authenticity and human-centric creation. The articles published on the site are entirely crafted by individuals, which sets it apart in an era increasingly dominated by automated content generation. This human touch ensures that each piece carries the unique insights, experiences, and perspectives of its author, providing depth and relevance that is often lacking in algorithmically generated content.

    Human-centric content and the human substance charter

    Visionary Marketing’s adherence to the humansubstance.com charter is a living proof of its dedication to maintaining the integrity and quality of its content. The charter, developed in collaboration with a group of like-minded bloggers, emphasises the importance of human-generated content in preserving the essence of creativity and personal expression on the Internet. By aligning with this charter, Visionary Marketing not only champions the value of individual contribution but also takes a stand against the dilution of content quality in the digital age.

    In summary, Visionary Marketing’s dedication to man-made articles and its adherence to the humansubstance.com charter not only elevate the quality of its content but also underscore the site’s role as a trusted resource for marketing professionals and enthusiasts seeking insightful, authentic, and diverse perspectives on the ever-evolving landscape of marketing and innovation.

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