Delivering Marketing and Innovation News to Visionary Marketers since 1996
Moderation is a hot topic at Wikipedia. The New York Times published this article on June 17 about Wikipedia’s new rules with regard to content control. Wikipedia moderation: Admin Tightening … Read on
Robert Sutton is delivering 8 tips to improve your group brainstorming sessions in Businessweek. He is also quoting a Wall Street Journal article entitled “Brainstorming Works Best if People Scramble … Read on
Microsoft has just announced a new product (Zune) aimed at fighting back the iPod mania that has lasted for a few years now and does not seem to die down. … Read on
Beyond Marketing: In Praise of Societing This a sneak preview into a brand new article on the future of Marketing, courtesy of Bernard Cova, Olivier Badot and Ampelio Bucci. This … Read on
Innovate or die is a mantra repeated by all but is it true. Getz and Robinson warn us that this may not be the case. Let’s take a bit of … Read on
Ars Technica issued comments on Paris Mayor Delanoe’s decision to wire up the City of Lights with fibre and provide 400 free Wifi hotspots by the end of 2007. So … Read on
This is a sneak preview into the forthcoming Customer Experience Management opus by Caru, A. and Cova, B: Consuming Experience published by Routledge in London. Customer Experience Marketing (CEM) Book – a … Read on
Google Labs is showing what’s new at Google with Google Spreadsheets. If you open that page, you will take a sneak peek at Google’s new project Google Spreadsheets: Google Apps … Read on
Check this issue of BusinessWeek for a list of the best innovative companies listed by BusinessWeek and the Boston Consulting Group in 2006. Ranking available here. Business week’s top 10 list … Read on
As Reuters pointed out recently in a new article relayed by French daily La tribune on June 5th, 2006, the state of pollution in China is becoming critical. The news … Read on
An innovation machine? Come on! Baumgartner, the founder of the jpb.com group of companies and the developer of the Jenni idea campaign management software is posting a whitepaper on his … Read on
Is Apple really so innovative? In a ZDNet article published yesterday entitled ‘Where Apple fails’ Michael Kanellos has a readymade answer for that question: Definitely no! Kanellos shows that Apple’s … Read on
