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A new scientist article about global warming and its consequences in Europe is raising fears that Europe might enter a new ice age. Not much to do with Marketing and … Lire la suite
As described in Richard McManus’s post on Zdnet a flurry of new online applications are being developed – literally – as we speak. They are one of the occurrences of … Lire la suite
The advent of Collaborative work is now well and truly established within the enterprise world. Is it leading to a networked economy? In a mid-2004 survey, analyst company IDC pointed out … Lire la suite
Is Web 2.0 amoral? You already knew about Nicholas Carr’s famous article ‘IT doesn’t matter‘, which we have already commented on Visionarymarketing.com. Carr made his point very clear about what … Lire la suite
Innovation process is often mentioned when innovation comes into play. Is it a mistake though? Do process management programmes (TQM, ISO 9000, Six Sigma,…) discourage Innovation? Such is the question posed … Lire la suite
If there is one article worth reading at the moment, it must be Nicholas Carr’s “IT doesn’t matter” which was published by the Harvard Business Review in May 2003. Its … Lire la suite
