digital marketing

Google privacy threat? not so serious Guardian says

A Google privacy threat, really? Google is big. And getting bigger. In the online advertising world, the company has now become unavoidable, and so far, they have no rivals. They are also projecting to take over competitor DoubleClick, but the merger is still under investigation.

Google privacy threat? not so serious Guardian says

Google privacy threat? not so serious Guardian says
Google privacy threat? not so serious Guardian says

Grossman’s point in this article is that Google obviously has all the means to massage piles of data about users and usage patterns and even do evil things with them but that Google doesn’t have an obvious vested interest in using this data in the wrong way, or rather that it has yet to be proven that it has.

To put it in her words: “And shouldn’t the company actually commit the crime before we punish it?”. In other words, a lot of our fears around privacy are more related to rumour than fact. I think she has an excellent point.

Yann Gourvennec
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Yann Gourvennec

Yann Gourvennec created visionarymarketing.com in 1996. He is a speaker and author of 6 books. In 2014 he went from intrapreneur to entrepreneur, when he created his digital marketing agency. ———————————————————— Yann Gourvennec a créé visionarymarketing.com en 1996. Il est conférencier et auteur de 6 livres. En 2014, il est passé d'intrapreneur à entrepreneur en créant son agence de marketing numérique. More »
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