Year: 2010

As I have witnessed time and time again, it is customary to say that B2C is more adapted to the use of social media than B2B. As matter of fact, I am not at all certain that this is true. The fact that there are fewer B2B examples of the…

To BNT, the network isn’t just about pipes; it’s a true business enabler. On June 3rd, 2010, at the end of our press trip in Silicon Valley, we have had the opportunity to meet with Vikram Mehta, President and CEO of Blade Network Technologies (BNT), a four-year-old company dedicated to…

Silicon Valley entrepreneurs can teach us a few things. I summed it all up in 8 short lessons. I have just come back from a week spent in Silicon Valley, during which I was able to have meetings – as part of a press tour – with various start-ups in the areas…

On June 2nd, 2010 we had the opportunity to meet with Howard Greenfield, president ofGO associates, a global consulting firm that helps companies bring technology to the market place. Howard Greenfield is also EIR (i.e. Executive In Residence) at the plug and play Tech center, a unique facility in Sunnyvale…

If you haven’t been able to attend the Ragan Social Media Summit which took place in San Jose or even online, you can still have a feel of what my presentation was. The pitch was about our work at Orange Business Services with regard to Social Media. Here is the…

Will the rise of cloud computing mean that the end of offline software is near? A great deal has been already said on this blog and elsewhere on the subject of cloud computing but our meeting with Raju Vegesna, chief evangelist for Zoho and Sridhar Vembu, the firm’s founder and…

What if B2B were the future of social media? Time and time again, I have heard people say that B2C is better suited to social media than B2B. As a matter of fact, I am not at all sure about that. The fact that fewer B2B brands are jumping on…

A while ago, I was asked to describe the Social Web with just 5 keywords. Here they are as well as the reasons why I chose them. A description of the social Web in just five words disclosure: social is about changing the way we communicate. It is therefore about transparency…

Could king ideas foster innovation? Bluenove‘s Martin Duval is not only a successful entrepreneur and an open-minded innovator. He is also a controversial business writer with French flair who can deliver straight to the point conclusions. Whereas most would-be innovators will lay a stress on the production of new ideas…

Here is a video clip about my keynote pitch at Likeminds in Exeter, courtesy of Devon Video Production. Their Website mentions that “[they]create exceptional digital video and communication resources” and I must admit that this video is really well produced. I hope you enjoy it as much as I enjoyed…

Is the cloud out of reach for small businesses? The cloud has been written off by some as just another business buzzword. However, it far from being a flash in the pan. It is here to stay because the cloud can have extremely important applications for both huge corporations and…

Will Google Wave be decommissioned like Google Buzz and Answers? Hindsight isn’t always available with the Web. Things move faster and faster, and bloggers tend to shoot out reviews as if they were in the wild wild west. At a time when it’s customary to announce the demise of Yahoo!…