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NEWS

Understanding Platform Business Models Now and in the Future

How to use social media visuals more effectively

LinkedIn Hackers are Targeting Pro Users in Italy and France

Authors warn that Innovate or Die mantra may be wrong

Perceived value: how customers rate a product or service

Tech layoffs and disillusionment in Silicon Valley

App-driven product-led marketing is the new growth hack

Supercharge your marketing with customer communities

Study proves that ‘digital natives’ do not exist

5 takeaways on the current state of Sales Enablement

Forrester advises advertisers to put Twitter on Back Burner

Ask these 3 questions if you want your customers to love your brand

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Marketing & Innovation

Delivering Marketing and Innovation News to Visionary Marketers since 1996

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Thursday, March 30, 2023
  • AI and Big Data
  • digital Transformation
    • Digital technology
  • digital marketing
    • Content Marketing
    • CRM and CX
    • social media & social networks
  • Marketing & Innovation
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    • b2b marketing & sales
  • Web & the Economy

Year: 2013

Google Plus Engagement Leaves Big Data Experts Nonplussed

Google Plus Engagement Leaves Big Data Experts Nonplussed

Yann Gourvennec 10/12/2013

Is this piece in Adweek about Gigya’s insights regarding Google Plus and the fact that, although it is said to be the second biggest social network in terms of users, … Read on

big dataengagementfacebookGoogleGoogle plusphotographysharingsocial networks
Corporate Blogging is Dead, Long live Content Marketing!

Corporate Blogging is Dead, Long live Content Marketing!

Yann Gourvennec 06/12/2013

I am not certain that Google will maintain Google alerts for very much longer. It seems, to put it in Forbes’s words, that it is broken. There is another cool … Read on

content marketingcontent strategycorporate bloggingcorporate communicationsIMNSurvey & Research
5 Marketing Websites you shouldn’t miss

5 Marketing Websites you shouldn’t miss

Yann Gourvennec 02/12/2013

Here are five marketing websites not to be missed, carefully selected by us at Visionary Marketing. Enjoy! 5 Marketing Websites you shouldn’t miss 1. The agile designers website: a great … Read on

cloud computingLinkedINlinkedin resumesmarketingrecommended WebsitesWebWeb surfing
Ballmer "everywhere I go I see paper and pencils; there is still room for innovation" #ebg

Ballmer "everywhere I go I see paper and pencils; there is still room for innovation" #ebg

Yann Gourvennec 29/11/2013

I attended an EBG (Electronic Business Group, an influential French e-business Think-Tank) conference on Nov 8 in Paris, at which Steve Ballmer was speaking. It has taken a while to … Read on

cloud computingconferenceEBGgamingMicrosoftMicrosoft OfficePierre ReboulSaaSSteve BallmerWindows
Social Media is evolving into Social Mass Media – A Hootsuite video

Social Media is evolving into Social Mass Media – A Hootsuite video

Yann Gourvennec 19/11/2013

A few days ago, I received an e-mail message from Canadian ISV Hootsuite telling me that my video was  online. Then I was swamped with a flurry of tweets and … Read on

corporate social networksfacebookhootsuitesocial advertisingsocial mediasocial networkingtwitter
Gartner’s Vision On Data Privacy and The Future Of Mobility

Gartner’s Vision On Data Privacy and The Future Of Mobility

Yann Gourvennec 13/11/2013

What will be the future of mobility like? The opening session I attended this morning at the Gartner symposium was entitled “by 2017 your smartphone will be smarter than you”. The speakers … Read on

Carolina MilanesifuturityGartnerInnovationMartin Reynoldsmobile applicationsmobile devicesmobile industrymobile marketmobilitytrends
A pictorial guide to my Business portable Samsung Galaxy S4 office

A pictorial guide to my Business portable Samsung Galaxy S4 office

Yann Gourvennec 04/11/2013

As I am preparing for the Gartner symposium in Barcelona, due to take place on November 11 – 14, having been kindly invited by Samsung to join a team of … Read on

androidGartnerGoogle playmobile applicationsmobile phonesmobilitySamsungSymposium
The Man Who Wants To Teach The Web To The Whole World

The Man Who Wants To Teach The Web To The Whole World

Yann Gourvennec 31/10/2013

There is a man in California, who wants to teach the Web to the whole world. November 2013, a very important event, named Web2connect is about to take place in … Read on

Aaron Paxton KahlowJean François RuizOMIOnline MarketingOnline Marketing InstituteWeb 2 connect
Content marketing in UK and Europe: mind the Gap!

Content marketing in UK and Europe: mind the Gap!

Yann Gourvennec 25/09/2013

What is the status of content marketing in Europe compared to the UK? There has been questions in certain European countries with regard to how widespread the adoption of contact … Read on

b2bB2CBranded ContentContentcontent marketingEuropeFrancemarketingSurvey & ResearchUK
Infographic: Why passwords are a necessary evil

Infographic: Why passwords are a necessary evil

Yann Gourvennec 05/09/2013

Passwords are ubiquitous. We all use them and despite the fact that we keep grumbling that they aren’t good enough, we still rely on them in order to protect our … Read on

infographicsInternetITIT Securitypasswords
Legal Copy of Microsoft Office With CloudOn

Legal Copy of Microsoft Office With CloudOn

Yann Gourvennec 17/07/2013

Let’s make the most of the summer with a bit of light reading and what I would call the application of the week: CloudOn. I have selected a number of … Read on

Appleapplications mobilescloud computingCloudonInternetIoSIpadMicrosoftMicrosoft OfficeSaaSSkydriveSoftwaretablets
Marketforce Set to Improve European Shopping Experience

Marketforce Set to Improve European Shopping Experience

Yann Gourvennec 15/07/2013

Shopping experience monitoring and mystery shoppers aren’t anything new; this marketing technique dates back from the 1940s. It was then used even before the term “marketing” had been coined. Yet, … Read on

big dataCRmCustomer servicedashboardsEuropemarket researchretail industrySaaSshopping experience

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About Visionary Marketing

Visionary Marketing – Marketing & Innovation is a marketing and innovation information website created in 1996. It is published by the eponymous web marketing agency Visionary Marketing. Since 2004, 40 authors have written more than 2,000 articles on marketing, innovation and digital

Nos articles depuis 2003

Latest posts

Platform Business Models
Yann Gourvennec 17/03/2023

Understanding Platform Business Models Now and in the Future

Visuels médias sociaux
Yann Gourvennec 06/03/2023

How to use social media visuals more effectively

Yann Gourvennec 23/02/2023

LinkedIn Hackers are Targeting Pro Users in Italy and France

Yann Gourvennec 21/02/2023

Authors warn that Innovate or Die mantra may be wrong

Customer value - valeur client
Yann Gourvennec 15/02/2023

Perceived value: how customers rate a product or service

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