Web, Internet and the Economy

Me and the Web: matters of no consequence – The Little Prince

Our friends from Likeminds in Exeter have asked me to write a little piece about me and the Web and it didn’t have to do with business matters, so there it is, with a few literary references of no consequence.

“Ha tutte le carte in regola per essere un artista”
and I have a valid passport to the land of artists
Piero Campi

Businessmen, as the Little Prince found out, are only dealing with matters of consequence and they have no time for balderdash. Yet, I don’t think that my Web work is restricted to matters of consequence. Besides, I’m not just a blogger blogging about bloggers either. I am also an artist; at least I wish I were regarded as one.

The Web has been my oyster for the past 15 years. The place – is it a place? – where I could not only write things but express thoughts, mostly about marketing;  e-commerce too was on my agenda. A serious business tool in other words. But this is not how it all began. As a matter of fact, business was not my primary objective at all in the beginning. I believe that mere curiosity was the main motive.

I first heard about the World Wide Web, back in 1994, and so I went and grabbed a cheap Internet access package from the computer shop next door. People would come to my house and “see” the Internet. They had no idea what it was and I felt proud for being able to show them the way; not by sheer hubris but just because I love to share and exchange with friends, old and new.

My grandfather was like that. He could hardly get anywhere without bumping into at least one old pal. I believe one can’t escape one’s heritage. Some of us are social animals and I feel like I’m one of them. As I said above, the focus of my interest in the Web at that time wasn’t business, let alone computer science. Instead, I felt attracted to Art like a magnet, and I still do, now that I have practised watercolours for the best of the past thirty years.

Way back then, a person who went – and probably still goes – by the name of Nicolas Pioch had decided to reproduce the Louvre online and I had spotted that gem (this “webmuseum” is still available at http://www.ibiblio.org/wm).

That’s what people came to see at my house at the time: online replicas of the Mona Lisa and other masterpieces, miles from today’s technical perfection, but then most beautiful of all … because this had never been done or seen before.

A few years later, I created my own picture gallery in which I could show my own work, and which eventually evolved into a blog, however poorly maintained nowadays.

Soon, I hope, I will be able to use this space to the full, mixing video, painting, etchings and music as well as creative writing and possibly organise happenings and exhibitions online and off-line. This is too early stages right now, as I have more work than ever on my plate, but I am looking forward to that day on which I will be able to devote all my time to my passion for Art, pictures, poetry  and all things of absolutely no consequence.

Yann Gourvennec
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Yann Gourvennec

Yann Gourvennec created visionarymarketing.com in 1996. He is a speaker and author of 6 books. In 2014 he went from intrapreneur to entrepreneur, when he created his digital marketing agency. ———————————————————— Yann Gourvennec a créé visionarymarketing.com en 1996. Il est conférencier et auteur de 6 livres. En 2014, il est passé d'intrapreneur à entrepreneur en créant son agence de marketing numérique. More »


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