Year: 2012

Yossi Vardi’s top tips for start-up owners at le Web 12
digital marketing

Yossi Vardi’s top tips for start-up owners at le Web 12

Start-up owners should take Yossi Vardi’s tips into account. Israeli entrepreneur and business leader Yossi Vardi came on stage at Le Web 12 in Paris today to deliver some of his tips. Unfortunately he was a bit rushed out and didn’t have time to finish his presentation. Here are the tips I…
Brogan Declares Social Media Not Dead But Boring
social media & social networks

Brogan Declares Social Media Not Dead But Boring

Is Social Media boring? Chris Brogan’s latest piece which shows that those who were in first, had to go out first too. I remember Chris from his presentation at Like Minds 2010 in Exeter where I keynoted too: he was passionate, energetic… and warning the world that something big was happening.…
Social Media in business today : SMI conference – Marrakech
social media & social networks

Social Media in business today : SMI conference – Marrakech

What is the status of Social media in business? I will take part in the forthcoming Social Media Impact conference due to take place in Marrakech, Morocco on October 11-12. Here is an interview I delivered a few weeks ago in order to introduce my pitch over there. What is…
Kwarter founders talking about entrepreneurship in Silicon Valley
Marketing & Innovation

Kwarter founders talking about entrepreneurship in Silicon Valley

Entrepreneurship in Silicon Valley isn’t as easy as it may seem. On day 4 of our Blogger Bus Tour, we met with Carlos Diaz, the CEO and founder of Kwarter and Guillaume de Cugis, CEO and co-founder of Scoop’it, two French entrepreneurs who left their country in order to take their…
Is App.net ‘s Dalton Caldwell the new Zuckerberg?
Content Marketing

Is App.net ‘s Dalton Caldwell the new Zuckerberg?

Dalton Caldwell, 32, is the founder and CEO of App.net but how he got there is a long story. A native from Texas, he went to university in Stanford, Calif., then joined Symbolic Systems in 2003. He was a precursor in social networks (check his bio on wikipedia) at the…
Scenarios for the future of social media – Blogger Bus Tour
social media & social networks

Scenarios for the future of social media – Blogger Bus Tour

What will the future of social media be like? I put this presentation together at very short notice in order to facilitate a session organised by Orange Business Services for its clients. This isn’t therefore a piece of scientific research, far from that, but merely a few random thoughts put…
Is gamification yet another buzzword or a real business driver?
Marketing & Innovation

Is gamification yet another buzzword or a real business driver?

Is gamification yet another buzzword or a real business opportunity? The MIT Stanford lab was founded 22 years ago. Visionary Marketing attended a meeting on Sept 19 on the Stanford campus on the subject of gamification. Vlab had gathered a unique bunch of top international experts from Silicon Valley in…
Dailymotion to bloggers: what if you earned money from others’ content?–#blogbus
Digital technology

Dailymotion to bloggers: what if you earned money from others’ content?–#blogbus

Luc Dumont, SVP international Business Development Manager, demoed the most recent developments at Dailymotion from their Redwood Calif. office on day 2 of our blog tour, in front of our blogger bus bloggers on the second day of the tour. Dailymotion is a video hosting platform which was created in…
Real influencers in social media may not be those who you think!
social media & social networks

Real influencers in social media may not be those who you think!

On day 3 of the blogger bus tour we had the opportunity to meet face to face with two young start-up managers from San Francisco based Social Chorus an “influence marketing” company named Social Chorus. We were able to spend a whole hour with them and discuss influence, influencers, people-powered…
Rocketspace: even Russian companies go to the US to conquer the world!
Web, Internet and the Economy

Rocketspace: even Russian companies go to the US to conquer the world!

Duncan Logan, founder of Rocketspace is originally Scottish and moved to San Francisco some time ago. His first venture didn’t work but 20 months ago, he then decided to found Rocketspace. Rocketspace could be described as “offices as a service” Logan said. He confided to our team of bloggers that…
5 major trends for the future of IT and the Web seen from Silicon Valley
Digital technology

5 major trends for the future of IT and the Web seen from Silicon Valley

What are the major trends for the future of IT and the Web seen from Silicon Valley?The Orange Blogger bus tour – of which I am the organiser on behalf of Orange – was stopping by San Francisco today and the whole day was hosted by Orange Silicon Valley. Georges…
today’s presentation at the Sugar CRM acceleration conference in Paris
social media & social networks

today’s presentation at the Sugar CRM acceleration conference in Paris

These are today’s slides for my presentation at the Sugar CRM “acceleration” conference in Paris. I will also deal with “Social” CRM and the integration of barely repeatable processes within CRM processes. Check my other pieces in which I mention Sugar CRM for more details on that company and its…
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