Month: September 2012

Scenarios for the future of social media – Blogger Bus Tour
social media & social networks

Scenarios for the future of social media – Blogger Bus Tour

What will the future of social media be like? I put this presentation together at very short notice in order to facilitate a session organised by Orange Business Services for its clients. This isn’t therefore a piece of scientific research, far from that, but merely a few random thoughts put…
Is gamification yet another buzzword or a real business driver?
Marketing & Innovation

Is gamification yet another buzzword or a real business driver?

Is gamification yet another buzzword or a real business opportunity? The MIT Stanford lab was founded 22 years ago. Visionary Marketing attended a meeting on Sept 19 on the Stanford campus on the subject of gamification. Vlab had gathered a unique bunch of top international experts from Silicon Valley in…
Dailymotion to bloggers: what if you earned money from others’ content?–#blogbus
Digital technology

Dailymotion to bloggers: what if you earned money from others’ content?–#blogbus

Luc Dumont, SVP international Business Development Manager, demoed the most recent developments at Dailymotion from their Redwood Calif. office on day 2 of our blog tour, in front of our blogger bus bloggers on the second day of the tour. Dailymotion is a video hosting platform which was created in…
Real influencers in social media may not be those who you think!
social media & social networks

Real influencers in social media may not be those who you think!

On day 3 of the blogger bus tour we had the opportunity to meet face to face with two young start-up managers from San Francisco based Social Chorus an “influence marketing” company named Social Chorus. We were able to spend a whole hour with them and discuss influence, influencers, people-powered…
Rocketspace: even Russian companies go to the US to conquer the world!
Web, Internet and the Economy

Rocketspace: even Russian companies go to the US to conquer the world!

Duncan Logan, founder of Rocketspace is originally Scottish and moved to San Francisco some time ago. His first venture didn’t work but 20 months ago, he then decided to found Rocketspace. Rocketspace could be described as “offices as a service” Logan said. He confided to our team of bloggers that…
5 major trends for the future of IT and the Web seen from Silicon Valley
Digital technology

5 major trends for the future of IT and the Web seen from Silicon Valley

What are the major trends for the future of IT and the Web seen from Silicon Valley?The Orange Blogger bus tour – of which I am the organiser on behalf of Orange – was stopping by San Francisco today and the whole day was hosted by Orange Silicon Valley. Georges Nahon…
today’s presentation at the Sugar CRM acceleration conference in Paris
social media & social networks

today’s presentation at the Sugar CRM acceleration conference in Paris

These are today’s slides for my presentation at the Sugar CRM “acceleration” conference in Paris. I will also deal with “Social” CRM and the integration of barely repeatable processes within CRM processes. Check my other pieces in which I mention Sugar CRM for more details on that company and its…
Plugandplaytechcenter ’s Wu: “We want to give birth to the next dropbox”
Digital technology

Plugandplaytechcenter ’s Wu: “We want to give birth to the next dropbox”

On day two of our Blogger Bus Tour in Silicon Valley, we went to Sunnyvale, California in order to pay a visit to the Plugandplaytechcenter. This wasn’t my first time at this location for I had already visited the start-up accelerator more than two years ago (read that interview with…
What I’m expecting of the September 2012 Silicon Valley Blogger Bus tour
Content Marketing

What I’m expecting of the September 2012 Silicon Valley Blogger Bus tour

For those who don’t know yet, I (as Director, Web & Social Media at Orange), I will be part of the Silicon Valley Blogger Bus Tour 2012, which will take place in September (17-22) as a blogger … and the organiser of that tour. Here is my take on why…
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