Month: June 2010

7 reasons why Social Media is a perfect fit for B2B
b2b marketing & sales

7 reasons why Social Media is a perfect fit for B2B

As I have witnessed time and time again, it is customary to say that B2C is more adapted to the use of social media than B2B. As matter of fact, I am not at all certain that this is true. The fact that there are fewer B2B examples of the…
Blade Network Technologies: The network as a business enabler
Digital technology

Blade Network Technologies: The network as a business enabler

To BNT, the network isn’t just about pipes; it’s a true business enabler. On June 3rd, 2010, at the end of our press trip in Silicon Valley, we have had the opportunity to meet with Vikram Mehta, President and CEO of Blade Network Technologies (BNT), a four-year-old company dedicated to…
8 lessons I have learnt from Silicon Valley entrepreneurs
Web, Internet and the Economy

8 lessons I have learnt from Silicon Valley entrepreneurs

Silicon Valley entrepreneurs can teach us a few things. I summed it all up in 8 short lessons. I have just come back from a week spent in Silicon Valley, during which I was able to have meetings – as part of a press tour – with various start-ups in the areas…
It’s never been so easy for a start-up to get started on a very low budget
Marketing & Innovation

It’s never been so easy for a start-up to get started on a very low budget

On June 2nd, 2010 we had the opportunity to meet with Howard Greenfield, president ofGO associates, a global consulting firm that helps companies bring technology to the market place. Howard Greenfield is also EIR (i.e. Executive In Residence) at the plug and play Tech center, a unique facility in Sunnyvale…
Brand Advocacy and Social Media : The Slidecast
Marketing & Innovation

Brand Advocacy and Social Media : The Slidecast

If you haven’t been able to attend the Ragan Social Media Summit which took place in San Jose or even online, you can still have a feel of what my presentation was. The pitch was about our work at Orange Business Services with regard to Social Media. Here is the…
Zoho CEO predicts cloud will be the end of offline software
Marketing & Innovation

Zoho CEO predicts cloud will be the end of offline software

Will the rise of cloud computing mean that the end of offline software is near? A great deal has been already said on this blog and elsewhere on the subject of cloud computing but our meeting with Raju Vegesna, chief evangelist for Zoho and Sridhar Vembu, the firm’s founder and…
Back to top button