Today’s selection … Is this piece in Adweek about Gigya’s insights regarding Google+ and the fact that, although it is said to be the second biggest social network in terms … Lire la suite
Tess Tucker is head of digital marketing for Justeat. Justeat is an aggretator of local takeaways. You go to justeat.co.uk. The company is originally from Denmark (founded in 2001) and have just over 12,000 (1/3 of the total) restaurants in the UK
Just before I post a 2 part piece on Byron Sharp’s “brand that grow” marketing opus, here is a link he added on his blog to a facebook “fan” survey which shows that engagement rates are extrelmely small; a conclusion I’ve already made a number of times, underlying the “cyberbabble” effect on facebook.