Month: February 2006

Is group creativity a pipe-dream? BPS Research published a paper on February 3rd, 2006 entitled “Why do we still believe in group brainstorming?”. According to psychologists, the so-called “illusion of group creativity” is overwhelming. Still, there is this widespread belief that when gathered in a group, people come up with…

There are more, many more, paths to innovation than you may think. As often when it comes to innovation, or many other things for that respect, many people believe that there must be a miracle cure somewhere and if you take a few spoonfuls of that potion you are bound…