free whitepaper: beyond big data, a business perspective

a bird's eye view of number crunching by Lee Schlenker and the chair of emerging technologies (photo Yann Gourvennec htt://bit.ly/picasayann)

By Professor Lee Schlenker

The emerging technologies and methodologies outlined in this paper can increase our abilities to use data to put our business into perspective. The figures are a good place to start in understanding what they reveal about our work and our work place. Frames, which shape implicit convictions about what work is all about, condition how we capture and interpret the data at our disposal. The business horizon separates the realities we see in the market today from the trends that may well define what opportunities the future holds. The case testimony using Big Data, the Cognitive Sciences, Crowdsourcing, and Social Network Analysis suggest that we can gain considerable insight in understanding how decision makers interpret the data. If work is not about doing things but getting things done, how are you using the data to incite managerial action? We know how to work cheaper and faster, but do we know that we are working on things that matter?

Download the free whitepaper entitled Looking beyond the horizon

 
@ 2011 EMLYON Business School/LHST sarl

The Chair of Emerging Economies and Technologies, established at the EMLYON Business School, coordinates applied research and pedagogy on the potential synergies between emerging forms of organization and disruptive technologies. Under the responsibility of Prof. Lee SCHLENKER, current research of this multi-sponsored Chair includes different applications of Cloud Computing, Management 2.0, Mobile computing, and the evolution of IT partner channels. EMLYON is ranked by the Financial Times as one of the top 10 European Business Schools. Devoted to lifelong learning for entrepreneurial and international management, its distinctive quality is founded on teaching innovation and an entrepreneurial approach to management education. The school offers a full range of graduate programmes in stimulating the social responsibility and the entrepreneurial approach to management of its participants.

Trey Pennington About Web Intelligence and Social Media Monitoring

Here is a link to a video of our friend Trey Pennington whom I interviewed a few weeks ago regarding the importance of social media monitoring and web intelligence. Trey also delivers first hand information on the status of the International market for such services, in the US and the UK:

Trey Pennington is not your average Web expert, he is one of the most connected persons in the World (11th most connected person on Facebook) and that certainly made him aware of what Web influence means and how to use it. Trey is – apart from being a renowned social media consultant – working on behalf of Synthesio, a French independent software vendor specialised in sentiment analysis and web intelligence, in order to help them develop their business in the US and the UK.

Read on, on the Orange Business Services LIVE blog