These are my minutes from the discussions amongst the members of the private Youstice* meeting which took place in Prague on October 18-19, 2014 at the Aria hotel, right in … Lire la suite
The 6th Webit congress will take place in Istanbul on Oct 1-2, 2014. The congress launched an initiative which I found very interesting from a viral marketing point of view and I wished to … Lire la suite
A few days ago, I had the opportunity to interview Bjön Negelmann, the creator and organiser of the enterprise 2.0 summit which is due to take place in Paris on … Lire la suite
I attended an EBG (Electronic Business Group, an influential French e-business Think-Tank) conference on Nov 8 in Paris, at which Steve Ballmer was speaking. It has taken a while to … Lire la suite
I will take part in the forthcoming Social Media Impact conference due to take place in Marrakech, Morocco on October 11-12. Here is an interview I delivered a few weeks … Lire la suite
These are today’s slides for my presentation at the Sugar CRM “acceleration” conference in Paris. I will also comment on my views with regard to “Social” CRM and the integration … Lire la suite
Intuit is a company offering business financial solutions for small businesses. It has been awarded great distinctions including the great place to work award by Fortune. This presentation was delivered by Björn Ühss, global social media manager at Intuit. It was about the changing landscape and mindset of Social Media:
I didn’t do any more reporting from the usefulsocialmedia conference yesterday as I was involved in the moderation of a number of panel sessions and I had my presentation in the evening. Talking of which, here it is, all available on slideshare.net/orange, under a creative commons licence. In that presentation, I delivered my thoughts about the status of social media today, I also delved into 10 different business cases which I – or my colleagues – have gone through at Orange and I have also added facts and figures as much as possible. I have also tried to challenge the title of the presentation.
The Silicon entrepreneur explained that there are 2 main groups of hotel bookers. One is for people who have the time to book in advance, be it for business or leisure, whereas the other group is impulse bookers. These are the ones that Hoteltonight is catering for: “they are presented with last minute deals. Having an app in your pockets truly changes the way you think about hotels” Shank added.
[note: this is a guest post I did yesterday on behalf of the live.orange.com blog]
On May 16, I attended and delivered a keynote at the Ronewmedia conference in Bucharest, the capital of Romania. Ronewmedia will actually change names, in order to become ICEEFEST, that is to say the Interactive Central and Eastern European Festival. The change is far from being trivial. As Dragos Stanca, founder of Ronewmedia states, Social Media is no longer new, it’s not just abbout media and the conference has gained enough momentum to gather people from all the region (there were representatives from many other Central and Eastern European countries among the delegates as well as from Western Europe and America). I had prepared an interview for them, which was published in their magazine. Here it is:
On Tuesday March 27th, I attended my fifth Blogwell session (overall, this was the nineteenth session!) since the end of 2008, time flies! This session was taking place in San Francisco in the beautiful Golden Gate Club venue in the Presidio park, a stone’s throw from the Golden Gate bridge. Not only was the view beautiful, the lessons learnt from Yahoo! in their presentation were invaluable. Yahoo! was represented by Robin Zucker, Social Media director for the famous portal company. Her presentation was geared towards their engagement strategy and entitled “ summer movie programs”.
Is the announcement of this upcoming panel discussion organised by IABC France on the subject of Social Media in Corporations. I will take part in this panel which will be hosted by the American University in Paris.
Social Media in Corporations – Empowerment or Surveillance?
Wednesday, February 15 at 7:00 PM – 9:00 PM