{"id":9139,"date":"2011-03-31T09:50:56","date_gmt":"2011-03-31T09:50:56","guid":{"rendered":"http:\/\/visionary.wordpress.com\/?p=3972"},"modified":"2023-03-12T11:40:16","modified_gmt":"2023-03-12T10:40:16","slug":"medias-sociaux-paysan","status":"publish","type":"post","link":"https:\/\/visionarymarketing.com\/fr\/2011\/03\/31\/medias-sociaux-paysan\/","title":{"rendered":"les m\u00e9dias sociaux expliqu\u00e9s \u00e0 mon paysan : futur best seller"},"content":{"rendered":"

\"lesOn se moque souvent du paysan alors qu’en mati\u00e8re de m\u00e9dias sociaux il est souvent meilleur que son homologue de la PME. Lors du salon SIMA (Salon International du Machinisme Agricole)<\/a> je suis intervenu aux c\u00f4t\u00e9s \u00a0d‘Etienne Vicariot, Directeur de la communication de John Deere en France<\/a>.<\/em><\/p>\n

les m\u00e9dias sociaux expliqu\u00e9s \u00e0 mon paysan : futur best seller<\/h2>\n

Contrairement \u00e0 ce qu’on pourrait croire, les agriculteurs<\/a> sont tr\u00e8s connect\u00e9s et aussi tr\u00e8s friands de technologie.<\/p>\n

Pas seulement de technologie agricole, bien que certaines des machines vues sur le salon \u00e9taient proprement hallucinantes, mais aussi de technologies de l’information, que ces hyper connect\u00e9s (probablement les seuls \u00e0 l’int\u00e9rieur de la population des PME\/TPE en France) utilisent non seulement pour se d\u00e9senclaver, mais aussi pour faire du commerce international.<\/p>\n

\"les
les m\u00e9dias sociaux expliqu\u00e9s \u00e0 mon paysan : futur best seller<\/figcaption><\/figure>\n

Beaucoup deviennent des hommes d’affaires qui investissent \u00e0 l’\u00e9tranger, et aussi pour connecter leurs machines qui se servent des connections pour am\u00e9liorer le rendement ou la pr\u00e9cision du travail.<\/p>\n

Dans cette vid\u00e9o, outre la pr\u00e9sentation du livre \u00ab\u00a0les m\u00e9dias sociaux expliqu\u00e9s \u00e0 mon boss<\/a>\u00ab\u00a0, nous \u00e9voquons les exemples, bons et mauvais, tir\u00e9s de ce secteur d’activit\u00e9 qui prend tous les jours plus d’importance en ces temps o\u00f9 nourrir la plan\u00e8te (re)devient une pr\u00e9occupation majeure des nations<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

On se moque souvent du paysan alors qu’en mati\u00e8re de m\u00e9dias sociaux il est souvent meilleur que son homologue de la PME. Lors du salon SIMA (Salon International du Machinisme Agricole) je suis intervenu aux c\u00f4t\u00e9s \u00a0d‘Etienne Vicariot, Directeur de la communication de John Deere en France. les m\u00e9dias sociaux expliqu\u00e9s \u00e0 mon paysan : …<\/p>\n","protected":false},"author":2,"featured_media":3907,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[25],"tags":[],"class_list":["post-9139","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-medias-sociaux"],"yoast_head":"\nles m\u00e9dias sociaux expliqu\u00e9s \u00e0 mon paysan : futur best seller<\/title>\n<meta name=\"description\" content=\"les m\u00e9dias sociaux expliqu\u00e9s \u00e0 mon paysan : futur best seller - cette interview a eu lieu au salon du SIMA en 2011\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/visionarymarketing.com\/fr\/2011\/03\/31\/medias-sociaux-paysan\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"les m\u00e9dias sociaux expliqu\u00e9s \u00e0 mon paysan : futur best seller\" \/>\n<meta property=\"og:description\" content=\"les m\u00e9dias sociaux expliqu\u00e9s \u00e0 mon paysan : futur best seller - cette interview a eu lieu au salon du SIMA en 2011\" \/>\n<meta property=\"og:url\" content=\"https:\/\/visionarymarketing.com\/fr\/2011\/03\/31\/medias-sociaux-paysan\/\" \/>\n<meta property=\"og:site_name\" content=\"Marketing and Innovation\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/vismktg\" \/>\n<meta property=\"article:author\" content=\"http:\/\/facebook.com\/ygourven\" \/>\n<meta property=\"article:published_time\" content=\"2011-03-31T09:50:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-03-12T10:40:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/visionarymarketing.com\/wp-content\/uploads\/2011\/02\/image_2041-e1597425653350.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"519\" \/>\n\t<meta property=\"og:image:height\" content=\"340\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Yann Gourvennec\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ygourven\" \/>\n<meta name=\"twitter:site\" content=\"@ygourven\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Yann Gourvennec\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/2011\\\/03\\\/31\\\/medias-sociaux-paysan\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/2011\\\/03\\\/31\\\/medias-sociaux-paysan\\\/\"},\"author\":{\"name\":\"Yann Gourvennec\",\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/#\\\/schema\\\/person\\\/3754fee1e558f47b8deb46f53c37423e\"},\"headline\":\"les m\u00e9dias sociaux expliqu\u00e9s \u00e0 mon paysan : futur best seller\",\"datePublished\":\"2011-03-31T09:50:56+00:00\",\"dateModified\":\"2023-03-12T10:40:16+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/2011\\\/03\\\/31\\\/medias-sociaux-paysan\\\/\"},\"wordCount\":258,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/2011\\\/03\\\/31\\\/medias-sociaux-paysan\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/visionarymarketing.com\\\/wp-content\\\/uploads\\\/2011\\\/02\\\/image_2041-e1597425653350.jpg\",\"articleSection\":[\"m\u00e9dias \\\/ r\u00e9seaux sociaux\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/2011\\\/03\\\/31\\\/medias-sociaux-paysan\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/2011\\\/03\\\/31\\\/medias-sociaux-paysan\\\/\",\"url\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/2011\\\/03\\\/31\\\/medias-sociaux-paysan\\\/\",\"name\":\"les m\u00e9dias sociaux expliqu\u00e9s \u00e0 mon paysan : futur best seller\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/2011\\\/03\\\/31\\\/medias-sociaux-paysan\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/2011\\\/03\\\/31\\\/medias-sociaux-paysan\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/visionarymarketing.com\\\/wp-content\\\/uploads\\\/2011\\\/02\\\/image_2041-e1597425653350.jpg\",\"datePublished\":\"2011-03-31T09:50:56+00:00\",\"dateModified\":\"2023-03-12T10:40:16+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/#\\\/schema\\\/person\\\/3754fee1e558f47b8deb46f53c37423e\"},\"description\":\"les m\u00e9dias sociaux expliqu\u00e9s \u00e0 mon paysan : futur best seller - 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