{"id":81455,"date":"2024-09-27T12:03:35","date_gmt":"2024-09-27T10:03:35","guid":{"rendered":"https:\/\/visionarymarketing.com\/?p=81455"},"modified":"2024-09-27T12:03:35","modified_gmt":"2024-09-27T10:03:35","slug":"ia-generative-sur-smartphone","status":"publish","type":"post","link":"https:\/\/visionarymarketing.com\/fr\/2024\/09\/27\/ia-generative-sur-smartphone\/","title":{"rendered":"Le smartphone est-il l’avenir de l\u2019IA g\u00e9n\u00e9rative ?"},"content":{"rendered":"

Lors du XYZ Paris qui s’est d\u00e9roul\u00e9 \u00e0 Station F le 27 septembre 2024, George Tsirtsis de Qualcomm a soulign\u00e9 le probl\u00e8me de l\u2019IA, \u00e0 savoir l’\u00e9volutivit\u00e9<\/a>, et a esquiss\u00e9 une nouvelle voie pour l’avenir de cette technologie : l\u2019IA g\u00e9n\u00e9rative sur smartphone. Pour le fabricant de puces, l’avenir n’est pas le cloud mais votre bon vieux portable (de pr\u00e9f\u00e9rence \u00e9quip\u00e9 de ses puces).<\/em><\/p>\n

Et si l\u2019IA g\u00e9n\u00e9rative sur smartphone \u00e9tait l’avenir ?<\/h2>\n
\"ia-generative-sur-smartphone\"
L\u2019IA g\u00e9n\u00e9rative sur smartphone est d\u00e9j\u00e0 l\u00e0, a d\u00e9clar\u00e9 Tsirtsis \u00e0 XYZ Paris le 27 septembre 2024, et c’est la solution, ou du moins l’une des solutions, pour r\u00e9soudre le probl\u00e8me de l’\u00e9volutivit\u00e9 de la GenAI.<\/figcaption><\/figure>\n

<\/p>\n

L\u2019IA g\u00e9n\u00e9rative a un probl\u00e8me d’\u00e9volutivit\u00e9<\/h3>\n

Permettez-moi d’aller \u00ab\u00a0droit au but\u00a0\u00bb, a d\u00e9clar\u00e9 Tsirtsis, \u00ab\u00a0l’IA g\u00e9n\u00e9rative a un probl\u00e8me de passage \u00e0 l’\u00e9chelle\u00a0\u00bb. Le probl\u00e8me vient du simple fait que le calcul pour servir les requ\u00eates d’IA g\u00e9n\u00e9rative, et pour y r\u00e9pondre, est beaucoup plus \u00e9lev\u00e9 qu’une recherche traditionnelle sur le web, environ 10 fois plus, et encore, c’est une estimation prudente\u00a0\u00bb.
\n<\/span><\/p>\n

\"On-device
Tsirtsis sur sc\u00e8ne \u00e0 XYZ Paris 2024<\/figcaption><\/figure>\n

Des probl\u00e8mes de taille<\/span><\/p>\n

C’est m\u00eame pire que cela, selon le directeur principal de la technologie de Qualcomm Europe.<\/p>\n

\u00ab\u00a0Lorsque vous allez sur ChatGPT ou tout autre assistant propuls\u00e9 par l\u2019IA, le calcul et l’\u00e9lectricit\u00e9 utilis\u00e9s sont beaucoup plus \u00e9lev\u00e9s que pour les sites web traditionnels. Il faut multiplier ce chiffre par 10 du fait du d\u00e9luge d’applications et de fonctions aliment\u00e9es par l’IA g\u00e9n\u00e9rative et le multiplier \u00e0 nouveau par les milliards d’utilisateurs de cette technologie.\u00a0\u00bb
\n<\/span><\/p>\n

\"ia-generative-sur-smartphone\"
GenAI a un probl\u00e8me d’\u00e9volutivit\u00e9<\/figcaption><\/figure>\n

Les d\u00e9veloppeurs peuvent travailler diff\u00e9remment<\/span><\/p>\n

La bonne nouvelle, c’est que lorsque l’on comprend qu’il y a un probl\u00e8me, il est plus facile de trouver des solutions. Qualcomm pense que la r\u00e9ponse \u00e0 cet \u00e9norme \u00e9quation est… votre smartphone.<\/p>\n

\u00ab\u00a0La solution consiste \u00e0 distribuer les calculs \u00e0 la p\u00e9riph\u00e9rie. L’avenir est clairement hybride\u00a0\u00bb, a poursuivi M. Tsirtsis, \u00ab\u00a0nous aurons affaire \u00e0 de tr\u00e8s grands mod\u00e8les dans le nuage et \u00e0 de plus petits mod\u00e8les \u00e0 la p\u00e9riph\u00e9rie (SLM ou Smaller Large Models)\u00a0\u00bb.<\/p>\n

\u00ab\u00a0Les SLM ne sont pas si petits que cela\u00a0\u00bb, nous a expliqu\u00e9 M. Tsirtsis. \u00ab\u00a0Il s’agit de mod\u00e8les faits de 10 \u00e0 15 milliards de param\u00e8tres avec des dizaines de milliers de fen\u00eatres contextuelles symboliques. Il y a quelques jours, Meta a annonc\u00e9 la derni\u00e8re g\u00e9n\u00e9ration de LAMA 3.2, un mod\u00e8le \u00e0 1 milliard de param\u00e8tres, \u00e0 3 milliards de param\u00e8tres et un mod\u00e8le multimodal \u00e0 11 milliards de param\u00e8tres.<\/p>\n

Mais tous ces SLM peuvent fonctionner sur des smartphones, et \u00ab\u00a0ils peuvent fonctionner tr\u00e8s efficacement\u00a0\u00bb.<\/p>\n

Les donn\u00e9es restent elles aussi sur votre appareil<\/h3>\n

Il ne s’agit pas seulement d’efficacit\u00e9. La confidentialit\u00e9 des donn\u00e9es fait \u00e9galement partie de l’\u00e9quation. \u00ab\u00a0L’autre grand avantage pour vous, en tant que d\u00e9veloppeur ou entrepreneur, est que vous pouvez vous assurer que les donn\u00e9es sensibles de vos clients restent sur l’appareil\u00a0\u00bb, a-t-il ajout\u00e9.<\/p>\n

Une plateforme pour faciliter la vie des d\u00e9veloppeurs<\/h3>\n

Qualcomm insiste sur le fait que sa nouvelle architecture pour l\u2019IA g\u00e9n\u00e9rative n’est pas une utopie. Elle est l\u00e0 et elle fonctionne. \u00ab\u00a0L’IA sur smartphone est d\u00e9j\u00e0 l\u00e0\u00a0\u00bb, a d\u00e9clar\u00e9 le repr\u00e9sentant de Qualcomm. .<\/p>\n

\u00ab\u00a0Il y a plus de 100 mod\u00e8les qui ont d\u00e9j\u00e0 \u00e9t\u00e9 optimis\u00e9s pour nos diff\u00e9rentes plateformes mat\u00e9rielles et vous pouvez m\u00eame charger votre propre mod\u00e8le et l’optimiser sur place. Les d\u00e9veloppeurs peuvent tester leurs applications sur n’importe lequel des nombreux appareils que nous mettons \u00e0 disposition dans la ferme d’appareils accessible en ligne. Ils n’ont pas besoin d’acheter tous les diff\u00e9rents smartphones existants pour tester leurs applications\u00a0\u00bb.<\/p>\n

\u00c0 cette fin, Qualcomm a lanc\u00e9 une plate-forme en ligne d\u00e9di\u00e9e aux d\u00e9veloppeurs sur aihub.qualcomm.com<\/a>.
\n<\/span><\/p>\n

\"ia-generative-sur-smartphone\"
La page d’accueil de Qualcomm Aihub<\/figcaption><\/figure>\n

L’avenir nous dira si cela r\u00e9sout l’\u00e9nigme de l’\u00e9volutivit\u00e9 de la GenAI, mais il y a au moins un peu de lumi\u00e8re au bout du tunnel de l’IA.<\/p>\n","protected":false},"excerpt":{"rendered":"

Lors du XYZ Paris qui s’est d\u00e9roul\u00e9 \u00e0 Station F le 27 septembre 2024, George Tsirtsis de Qualcomm a soulign\u00e9 le probl\u00e8me de l\u2019IA, \u00e0 savoir l’\u00e9volutivit\u00e9, et a esquiss\u00e9 une nouvelle voie pour l’avenir de cette technologie : l\u2019IA g\u00e9n\u00e9rative sur smartphone. Pour le fabricant de puces, l’avenir n’est pas le cloud mais votre …<\/p>\n","protected":false},"author":2,"featured_media":81457,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2894],"tags":[],"class_list":["post-81455","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ia-big-data"],"yoast_head":"\nIA g\u00e9n\u00e9rative sur Smartphone : l\u2019avenir de l\u2019IA ?<\/title>\n<meta name=\"description\" content=\"Qualcomm veut r\u00e9soudre le probl\u00e8me de l\u2019IA, l'\u00e9volutivit\u00e9, et a esquiss\u00e9 une nouvelle voie : l\u2019IA g\u00e9n\u00e9rative sur smartphone.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/visionarymarketing.com\/fr\/2024\/09\/27\/ia-generative-sur-smartphone\/\" \/>\n<meta property=\"og:locale\" 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Gourvennec","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/secure.gravatar.com\/avatar\/5972001801e8de5692a3e31224e85769f50a55fb8b679749f9c8d1868cceff14?s=96&d=initials&r=g&initials=yg","url":"https:\/\/secure.gravatar.com\/avatar\/5972001801e8de5692a3e31224e85769f50a55fb8b679749f9c8d1868cceff14?s=96&d=initials&r=g&initials=yg","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5972001801e8de5692a3e31224e85769f50a55fb8b679749f9c8d1868cceff14?s=96&d=initials&r=g&initials=yg","caption":"Yann Gourvennec"},"description":"Yann Gourvennec created visionarymarketing.com in 1996. He is a speaker and author of many books. In 2014 he went from intrapreneur to entrepreneur, when he created his digital marketing agency. Yann Gourvennec a cr\u00e9\u00e9 visionarymarketing.com en 1996. Il est conf\u00e9rencier et auteur de plusieurs livres. 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