{"id":7894,"date":"2013-03-13T06:37:13","date_gmt":"2013-03-13T06:37:13","guid":{"rendered":"https:\/\/visionary.wordpress.com\/?p=7894"},"modified":"2024-02-21T18:59:55","modified_gmt":"2024-02-21T17:59:55","slug":"des-techos-et-des-hommes-ou-la-difficulte-de-communiquer","status":"publish","type":"post","link":"https:\/\/visionarymarketing.com\/fr\/2013\/03\/13\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\/","title":{"rendered":"Des \u00a0\u00bb techos \u00a0\u00bb et des hommes … ou la difficult\u00e9 de communiquer"},"content":{"rendered":"

Ahhh! Les techos et leurs idiosyncrasies. Ce sont souvent mes amis, car je suis un peu geek sur les bords donc on s’entend bien, mais ce n’est pas le cas de tout le monde. J\u2019ai trouv\u00e9 cette image (ou plut\u00f4t c\u2019est ma femme qui l\u2019a trouv\u00e9e, soyons honn\u00eate) post\u00e9e par Physicisttv sur leur page Facebook page hier soir, <\/a>et je n\u2019ai pas pu m\u2019emp\u00eacher de la partager avec vous sur ce blog. En fait, on pourrait en changer les l\u00e9gendes et remplacer \u201cprogrammeurs\u201d et \u201cutilisateurs\u201d par \u00e0 peu pr\u00e8s n\u2019importe quelle fonction de l\u2019entreprise que vous\/les autres\/nous (remplacez les pointill\u00e9s) ne comprenez pas.<\/em><\/p>\n

Des \u00a0\u00bb techos \u00a0\u00bb et des hommes… ou la difficult\u00e9 de communiquer<\/h2>\n
\"Des
Des \u00a0\u00bb techos \u00a0\u00bb et des hommes… ou la difficult\u00e9 de communiquer<\/figcaption><\/figure>\n

Bien souvent j\u2019ai vu des \u201chommes\/femmes d\u2019affaires\u201d coller l\u2019\u00e9tiquette de \u201ctechos\u201d sur leurs experts digitaux, ce qui dans leur bouche voulait dire \u201cMartiens\u201d; cela m’est m\u00eame arriv\u00e9 (ce qui m’a fait bien rire, m\u00eame si c’est un peu un rire jaune).<\/p>\n

Inversement, les informaticiens voient souvent leurs utilisateurs comme des imb\u00e9ciles retard\u00e9s (souvenez-vous de la r\u00e8gle de l\u2019intelligence \u00e9dict\u00e9e par Dilbert dans le sch\u00e9ma ci-dessous, o\u00f9 les non informaticiens sont consid\u00e9r\u00e9s plus b\u00eates que les marteaux ou la p\u00e2te \u00e0 modeler !)\"clip_image002\"<\/a><\/p>\n

\u00a0[in Dilbert Principle]<\/a><\/em><\/p>\n

Apr\u00e8s tout, je pourrais tr\u00e8s bien, pour ma part, mettre un comptable sur cette chaise et j\u2019y verrais aussi un Martien, car je n\u2019ai jamais bien pu comprendre, malgr\u00e9 des cours fort bien faits, la logique de ce m\u00e9tier et que mon int\u00e9r\u00eat pour leur travail est, disons-le, tr\u00e8s limit\u00e9. Une barri\u00e8re de communication en quelque sorte, que l\u2019on retrouve partout, comme dans les centres d\u2019appel o\u00f9 la distance ajoute encore \u00e0 la difficult\u00e9 de comprendre.<\/p>\n","protected":false},"excerpt":{"rendered":"

Ahhh! Les techos et leurs idiosyncrasies. Ce sont souvent mes amis, car je suis un peu geek sur les bords donc on s’entend bien, mais ce n’est pas le cas de tout le monde. J\u2019ai trouv\u00e9 cette image (ou plut\u00f4t c\u2019est ma femme qui l\u2019a trouv\u00e9e, soyons honn\u00eate) post\u00e9e par Physicisttv sur leur page Facebook …<\/p>\n","protected":false},"author":2,"featured_media":62030,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2808],"tags":[],"class_list":["post-7894","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-transformation-digitale"],"yoast_head":"\nDes " techos " et des hommes ... ou la difficult\u00e9 de communiquer<\/title>\n<meta name=\"description\" content=\"Les techos sont souvent mes amis, car je suis un peu geek sur les bords donc on s'entend bien, mais ce n'est pas le cas de tout le monde. r\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/visionarymarketing.com\/fr\/2013\/03\/13\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Des " techos " et des hommes ... ou la difficult\u00e9 de communiquer\" \/>\n<meta property=\"og:description\" content=\"Les techos sont souvent mes amis, car je suis un peu geek sur les bords donc on s'entend bien, mais ce n'est pas le cas de tout le monde. r\" \/>\n<meta property=\"og:url\" content=\"https:\/\/visionarymarketing.com\/fr\/2013\/03\/13\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\/\" \/>\n<meta property=\"og:site_name\" content=\"Marketing and Innovation\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/vismktg\" \/>\n<meta property=\"article:author\" content=\"http:\/\/facebook.com\/ygourven\" \/>\n<meta property=\"article:published_time\" content=\"2013-03-13T06:37:13+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-21T17:59:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/visionarymarketing.com\/wp-content\/uploads\/2013\/03\/howuserseeprogrammersandviceversa-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"520\" \/>\n\t<meta property=\"og:image:height\" content=\"340\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Yann Gourvennec\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ygourven\" \/>\n<meta name=\"twitter:site\" content=\"@ygourven\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Yann Gourvennec\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/2013\\\/03\\\/13\\\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/2013\\\/03\\\/13\\\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\\\/\"},\"author\":{\"name\":\"Yann Gourvennec\",\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/#\\\/schema\\\/person\\\/3754fee1e558f47b8deb46f53c37423e\"},\"headline\":\"Des \u00a0\u00bb techos \u00a0\u00bb et des hommes … ou la difficult\u00e9 de communiquer\",\"datePublished\":\"2013-03-13T06:37:13+00:00\",\"dateModified\":\"2024-02-21T17:59:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/2013\\\/03\\\/13\\\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\\\/\"},\"wordCount\":346,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/2013\\\/03\\\/13\\\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/visionarymarketing.com\\\/wp-content\\\/uploads\\\/2013\\\/03\\\/howuserseeprogrammersandviceversa-2.jpg\",\"articleSection\":[\"Transformation\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/2013\\\/03\\\/13\\\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/2013\\\/03\\\/13\\\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\\\/\",\"url\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/2013\\\/03\\\/13\\\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\\\/\",\"name\":\"Des \\\" techos \\\" et des hommes ... ou la difficult\u00e9 de communiquer\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/2013\\\/03\\\/13\\\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/2013\\\/03\\\/13\\\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/visionarymarketing.com\\\/wp-content\\\/uploads\\\/2013\\\/03\\\/howuserseeprogrammersandviceversa-2.jpg\",\"datePublished\":\"2013-03-13T06:37:13+00:00\",\"dateModified\":\"2024-02-21T17:59:55+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/#\\\/schema\\\/person\\\/3754fee1e558f47b8deb46f53c37423e\"},\"description\":\"Les techos sont souvent mes amis, car je suis un peu geek sur les bords donc on s'entend bien, mais ce n'est pas le cas de tout le monde. r\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/2013\\\/03\\\/13\\\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/2013\\\/03\\\/13\\\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/2013\\\/03\\\/13\\\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\\\/#primaryimage\",\"url\":\"https:\\\/\\\/visionarymarketing.com\\\/wp-content\\\/uploads\\\/2013\\\/03\\\/howuserseeprogrammersandviceversa-2.jpg\",\"contentUrl\":\"https:\\\/\\\/visionarymarketing.com\\\/wp-content\\\/uploads\\\/2013\\\/03\\\/howuserseeprogrammersandviceversa-2.jpg\",\"width\":520,\"height\":340},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/2013\\\/03\\\/13\\\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Des \u00a0\u00bb techos \u00a0\u00bb et des hommes … ou la difficult\u00e9 de communiquer\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/\",\"name\":\"Marketing and Innovation\",\"description\":\"Site d'infos ind\u00e9pendant, depuis 1996\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/#\\\/schema\\\/person\\\/3754fee1e558f47b8deb46f53c37423e\",\"name\":\"Yann Gourvennec\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5972001801e8de5692a3e31224e85769f50a55fb8b679749f9c8d1868cceff14?s=96&d=initials&r=g&initials=yg\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5972001801e8de5692a3e31224e85769f50a55fb8b679749f9c8d1868cceff14?s=96&d=initials&r=g&initials=yg\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5972001801e8de5692a3e31224e85769f50a55fb8b679749f9c8d1868cceff14?s=96&d=initials&r=g&initials=yg\",\"caption\":\"Yann Gourvennec\"},\"description\":\"Yann Gourvennec created visionarymarketing.com in 1996. He is a speaker and author of many books. In 2014 he went from intrapreneur to entrepreneur, when he created his digital marketing agency. Yann Gourvennec a cr\u00e9\u00e9 visionarymarketing.com en 1996. Il est conf\u00e9rencier et auteur de plusieurs livres. En 2014, il est pass\u00e9 d'intrapreneur \u00e0 entrepreneur en cr\u00e9ant son agence de marketing num\u00e9rique.\",\"sameAs\":[\"https:\\\/\\\/visionarymarketing.com\",\"http:\\\/\\\/facebook.com\\\/ygourven\",\"http:\\\/\\\/linkedin.com\\\/in\\\/ygourven\",\"https:\\\/\\\/x.com\\\/ygourven\",\"https:\\\/\\\/www.youtube.com\\\/c\\\/visionarymarketingagency\"],\"url\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/author\\\/yann-gourvennec\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Des \" techos \" et des hommes ... ou la difficult\u00e9 de communiquer","description":"Les techos sont souvent mes amis, car je suis un peu geek sur les bords donc on s'entend bien, mais ce n'est pas le cas de tout le monde. r","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/visionarymarketing.com\/fr\/2013\/03\/13\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\/","og_locale":"fr_FR","og_type":"article","og_title":"Des \" techos \" et des hommes ... ou la difficult\u00e9 de communiquer","og_description":"Les techos sont souvent mes amis, car je suis un peu geek sur les bords donc on s'entend bien, mais ce n'est pas le cas de tout le monde. r","og_url":"https:\/\/visionarymarketing.com\/fr\/2013\/03\/13\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\/","og_site_name":"Marketing and Innovation","article_publisher":"https:\/\/www.facebook.com\/vismktg","article_author":"http:\/\/facebook.com\/ygourven","article_published_time":"2013-03-13T06:37:13+00:00","article_modified_time":"2024-02-21T17:59:55+00:00","og_image":[{"width":520,"height":340,"url":"https:\/\/visionarymarketing.com\/wp-content\/uploads\/2013\/03\/howuserseeprogrammersandviceversa-2.jpg","type":"image\/jpeg"}],"author":"Yann Gourvennec","twitter_card":"summary_large_image","twitter_creator":"@ygourven","twitter_site":"@ygourven","twitter_misc":{"\u00c9crit par":"Yann Gourvennec","Dur\u00e9e de lecture estim\u00e9e":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/visionarymarketing.com\/fr\/2013\/03\/13\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\/#article","isPartOf":{"@id":"https:\/\/visionarymarketing.com\/fr\/2013\/03\/13\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\/"},"author":{"name":"Yann Gourvennec","@id":"https:\/\/visionarymarketing.com\/fr\/#\/schema\/person\/3754fee1e558f47b8deb46f53c37423e"},"headline":"Des \u00a0\u00bb techos \u00a0\u00bb et des hommes … ou la difficult\u00e9 de communiquer","datePublished":"2013-03-13T06:37:13+00:00","dateModified":"2024-02-21T17:59:55+00:00","mainEntityOfPage":{"@id":"https:\/\/visionarymarketing.com\/fr\/2013\/03\/13\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\/"},"wordCount":346,"commentCount":0,"image":{"@id":"https:\/\/visionarymarketing.com\/fr\/2013\/03\/13\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\/#primaryimage"},"thumbnailUrl":"https:\/\/visionarymarketing.com\/wp-content\/uploads\/2013\/03\/howuserseeprogrammersandviceversa-2.jpg","articleSection":["Transformation"],"inLanguage":"fr-FR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/visionarymarketing.com\/fr\/2013\/03\/13\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/visionarymarketing.com\/fr\/2013\/03\/13\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\/","url":"https:\/\/visionarymarketing.com\/fr\/2013\/03\/13\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\/","name":"Des \" techos \" et des hommes ... ou la difficult\u00e9 de communiquer","isPartOf":{"@id":"https:\/\/visionarymarketing.com\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/visionarymarketing.com\/fr\/2013\/03\/13\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\/#primaryimage"},"image":{"@id":"https:\/\/visionarymarketing.com\/fr\/2013\/03\/13\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\/#primaryimage"},"thumbnailUrl":"https:\/\/visionarymarketing.com\/wp-content\/uploads\/2013\/03\/howuserseeprogrammersandviceversa-2.jpg","datePublished":"2013-03-13T06:37:13+00:00","dateModified":"2024-02-21T17:59:55+00:00","author":{"@id":"https:\/\/visionarymarketing.com\/fr\/#\/schema\/person\/3754fee1e558f47b8deb46f53c37423e"},"description":"Les techos sont souvent mes amis, car je suis un peu geek sur les bords donc on s'entend bien, mais ce n'est pas le cas de tout le monde. r","breadcrumb":{"@id":"https:\/\/visionarymarketing.com\/fr\/2013\/03\/13\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/visionarymarketing.com\/fr\/2013\/03\/13\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/visionarymarketing.com\/fr\/2013\/03\/13\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\/#primaryimage","url":"https:\/\/visionarymarketing.com\/wp-content\/uploads\/2013\/03\/howuserseeprogrammersandviceversa-2.jpg","contentUrl":"https:\/\/visionarymarketing.com\/wp-content\/uploads\/2013\/03\/howuserseeprogrammersandviceversa-2.jpg","width":520,"height":340},{"@type":"BreadcrumbList","@id":"https:\/\/visionarymarketing.com\/fr\/2013\/03\/13\/des-techos-et-des-hommes-ou-la-difficulte-de-communiquer\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/visionarymarketing.com\/fr\/"},{"@type":"ListItem","position":2,"name":"Des \u00a0\u00bb techos \u00a0\u00bb et des hommes … ou la difficult\u00e9 de communiquer"}]},{"@type":"WebSite","@id":"https:\/\/visionarymarketing.com\/fr\/#website","url":"https:\/\/visionarymarketing.com\/fr\/","name":"Marketing and Innovation","description":"Site d'infos ind\u00e9pendant, depuis 1996","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/visionarymarketing.com\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Person","@id":"https:\/\/visionarymarketing.com\/fr\/#\/schema\/person\/3754fee1e558f47b8deb46f53c37423e","name":"Yann Gourvennec","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/secure.gravatar.com\/avatar\/5972001801e8de5692a3e31224e85769f50a55fb8b679749f9c8d1868cceff14?s=96&d=initials&r=g&initials=yg","url":"https:\/\/secure.gravatar.com\/avatar\/5972001801e8de5692a3e31224e85769f50a55fb8b679749f9c8d1868cceff14?s=96&d=initials&r=g&initials=yg","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5972001801e8de5692a3e31224e85769f50a55fb8b679749f9c8d1868cceff14?s=96&d=initials&r=g&initials=yg","caption":"Yann Gourvennec"},"description":"Yann Gourvennec created visionarymarketing.com in 1996. He is a speaker and author of many books. In 2014 he went from intrapreneur to entrepreneur, when he created his digital marketing agency. Yann Gourvennec a cr\u00e9\u00e9 visionarymarketing.com en 1996. Il est conf\u00e9rencier et auteur de plusieurs livres. En 2014, il est pass\u00e9 d'intrapreneur \u00e0 entrepreneur en cr\u00e9ant son agence de marketing num\u00e9rique.","sameAs":["https:\/\/visionarymarketing.com","http:\/\/facebook.com\/ygourven","http:\/\/linkedin.com\/in\/ygourven","https:\/\/x.com\/ygourven","https:\/\/www.youtube.com\/c\/visionarymarketingagency"],"url":"https:\/\/visionarymarketing.com\/fr\/author\/yann-gourvennec\/"}]}},"_links":{"self":[{"href":"https:\/\/visionarymarketing.com\/fr\/wp-json\/wp\/v2\/posts\/7894","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/visionarymarketing.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/visionarymarketing.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/visionarymarketing.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/visionarymarketing.com\/fr\/wp-json\/wp\/v2\/comments?post=7894"}],"version-history":[{"count":0,"href":"https:\/\/visionarymarketing.com\/fr\/wp-json\/wp\/v2\/posts\/7894\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/visionarymarketing.com\/fr\/wp-json\/wp\/v2\/media\/62030"}],"wp:attachment":[{"href":"https:\/\/visionarymarketing.com\/fr\/wp-json\/wp\/v2\/media?parent=7894"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/visionarymarketing.com\/fr\/wp-json\/wp\/v2\/categories?post=7894"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/visionarymarketing.com\/fr\/wp-json\/wp\/v2\/tags?post=7894"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}