{"id":34260,"date":"2019-11-28T08:25:26","date_gmt":"2019-11-28T07:25:26","guid":{"rendered":"https:\/\/visionarymarketing.com\/?p=34260"},"modified":"2024-04-03T09:16:16","modified_gmt":"2024-04-03T07:16:16","slug":"perspectives","status":"publish","type":"post","link":"https:\/\/visionarymarketing.com\/fr\/2019\/11\/28\/perspectives\/","title":{"rendered":"Perspectives pour l&rsquo;innovation et le monde de la tech &#8211; livre blanc"},"content":{"rendered":"<p><a href=\"https:\/\/visionarymarketing.com\/fr\/visionary-marketing\/livre-blanc-perspectives-numero1-marketing.html\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Perspectives<\/strong><\/a> est notre nouvelle publication, <strong>on y met nos meilleurs textes<\/strong> et en plus on vous y met de jolies photographies (enfin nous les trouvons jolies car c&rsquo;est nous qui les avons faites, c&rsquo;est un peu biais\u00e9, mais \u00f4 combien sinc\u00e8re).\u00a0Chez Visionary Marketing on n&rsquo;aime pas que les photos, on aime le monde de la <a href=\"https:\/\/visionarymarketing.com\/2018\/06\/faire-oublier-technologie\/\">tech<\/a>. Un peu, beaucoup et m\u00eame passionn\u00e9ment.<\/p>\n<h3>Perspectives : une publication pour d\u00e9coder la tech et aller plus loin<\/h3>\n<p><a href=\"https:\/\/visionarymarketing.com\/fr\/2020\/04\/14\/grandes-entreprises-et-digital\/\">Mais plus on aime et plus on est exigeant<\/a>. Alors de temps en temps on pousse un coup de gueule ici et l\u00e0 et on se rebiffe. On fouille, on d\u00e9crypte et on croise les infos. Car plus il y a d&rsquo;informations, plus il y a de contenus, plus on a besoin d&rsquo;\u00e9clairages. Vous avez not\u00e9, pas de codage, mais de d\u00e9-codage. Mettons<\/p>\n<figure id=\"attachment_34263\" aria-describedby=\"caption-attachment-34263\" style=\"width: 519px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/visionarymarketing.com\/fr\/visionary-marketing\/livre-blanc-perspectives-numero1-marketing.html\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" class=\"wp-image-34263 size-full\" src=\"https:\/\/visionarymarketing.com\/wp-content\/uploads\/2019\/11\/Photorealistic-Magazine-MockUp-e1576840529409.png\" alt=\"Perspectives - livre blanc\" width=\"519\" height=\"340\" srcset=\"https:\/\/visionarymarketing.com\/wp-content\/uploads\/2019\/11\/Photorealistic-Magazine-MockUp-e1576840529409.png 519w, https:\/\/visionarymarketing.com\/wp-content\/uploads\/2019\/11\/Photorealistic-Magazine-MockUp-e1576840529409-458x300.png 458w\" sizes=\"(max-width: 519px) 100vw, 519px\" \/><\/a><figcaption id=\"caption-attachment-34263\" class=\"wp-caption-text\">Perspectives n\u00b01 : un livre blanc pour donner du sens \u00e0 la TECH et elle en a bien besoin !<\/figcaption><\/figure>\n<p><!--more-->Et voil\u00e0 pourquoi notre lectorat nous suit depuis si longtemps. Nous avons cr\u00e9\u00e9 ce site en 1996. Maintenant vous comprenez que Visionary Marketing n&rsquo;est pas un vain nom.<\/p>\n<p><a href=\"https:\/\/visionarymarketing.com\/fr\/visionary-marketing\/livre-blanc-perspectives-numero1-marketing.html\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" class=\"aligncenter wp-image-34272 size-full\" src=\"https:\/\/visionarymarketing.com\/wp-content\/uploads\/2019\/11\/bouton-lire-le-livre-blanc.png\" alt=\"\" width=\"450\" height=\"75\" \/><\/a><\/p>\n<p>Depuis 2004, la plate-forme mais surtout le rythme de publication se sont acc\u00e9l\u00e9r\u00e9s. En 2014, <a href=\"https:\/\/visionarymarketing.com\/fr\/\" target=\"_blank\" rel=\"noopener noreferrer\">l&rsquo;agence Visionary Marketing<\/a> fut cr\u00e9\u00e9e et de nombreux projets de contenus ont \u00e9t\u00e9 men\u00e9s avec nos clients (plus de <a href=\"http:\/\/vismktg.info\/clients\" target=\"_blank\" rel=\"noopener noreferrer\">80 au cours de nos six premi\u00e8res ann\u00e9es<\/a>).<\/p>\n<p>Cette ann\u00e9e 2019 marque un tournant. En 2020, Visionary Marketing va devenir un v\u00e9ritable site m\u00e9dia. En fait il l&rsquo;est d\u00e9j\u00e0, mais encore fallait-il marquer le coup et le faire officiellement reconna\u00eetre comme tel. C&rsquo;est d\u00e9sormais en cours.<\/p>\n<p>Avec <a href=\"https:\/\/visionarymarketing.com\/fr\/visionary-marketing\/livre-blanc-perspectives-numero1-marketing.html\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Perspectives<\/strong><\/a>, nous donnons une nouvelle impulsion \u00e0 notre site d&rsquo;information sur le marketing et l&rsquo;innovation.<\/p>\n<h3>Comment lire Perspectives ?<\/h3>\n<p>Vous pouvez ais\u00e9ment <a href=\"https:\/\/visionarymarketing.com\/fr\/visionary-marketing\/livre-blanc-perspectives-numero1-marketing.html\" target=\"_blank\" rel=\"noopener noreferrer\">r\u00e9cup\u00e9rer <strong><em>Perspectives<\/em><\/strong> et le mettre d\u00e8s maintenant sur votre liseuse<\/a>, si vous n&rsquo;avez pas peur t&rsquo;abattre des arbres, l&rsquo;imprimer sur l&rsquo;imprimante du bureau.<\/p>\n<p>Bonne lecture et \u00e0 bient\u00f4t pour un nouveau num\u00e9ro et de nouvelles annonces qui ne manqueront pas de se succ\u00e9der en 2020 avec, notamment, un partenariat que nous mettons au point en ce moment-m\u00eame avec un site ami, avec de grandes nouveaut\u00e9s et des services qui seront propos\u00e9s autour de lui.<\/p>\n<div itemscope itemtype=\"http:\/\/schema.org\/AudioObject\"><meta itemprop=\"name\" content=\"Perspectives pour l&amp;rsquo;innovation et le monde de la tech &amp;#8211; livre blanc\" \/><meta itemprop=\"uploadDate\" content=\"2019-11-28T08:25:26+01:00\" \/><meta itemprop=\"encodingFormat\" content=\"audio\/mpeg\" \/><meta itemprop=\"duration\" content=\"PT2M23S\" \/><meta itemprop=\"description\" content=\"Perspectives est notre nouvelle publication, on y met nos meilleurs textes et en plus on vous y met de jolies photographies (enfin nous les trouvons jolies car c&#039;est nous qui les avons faites, c&#039;est un peu biais\u00e9, mais \u00f4 combien sinc\u00e8re).\u00a0Chez Vision...\" \/><meta itemprop=\"contentUrl\" content=\"https:\/\/media.blubrry.com\/visionarymarketing_les\/visionarymarketing.com\/files\/podcasts\/perspectives-visionary-marketing-2019-1.mp3\" \/><meta itemprop=\"contentSize\" content=\"3.3\" \/><div class=\"powerpress_player\" id=\"powerpress_player_9749\"><audio class=\"wp-audio-shortcode\" id=\"audio-34260-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"https:\/\/media.blubrry.com\/visionarymarketing_les\/visionarymarketing.com\/files\/podcasts\/perspectives-visionary-marketing-2019-1.mp3?_=1\" \/><a href=\"https:\/\/media.blubrry.com\/visionarymarketing_les\/visionarymarketing.com\/files\/podcasts\/perspectives-visionary-marketing-2019-1.mp3\">https:\/\/media.blubrry.com\/visionarymarketing_les\/visionarymarketing.com\/files\/podcasts\/perspectives-visionary-marketing-2019-1.mp3<\/a><\/audio><\/div><\/div><p class=\"powerpress_links powerpress_links_mp3\" style=\"margin-bottom: 1px !important;\">Podcast: <a href=\"https:\/\/media.blubrry.com\/visionarymarketing_les\/visionarymarketing.com\/files\/podcasts\/perspectives-visionary-marketing-2019-1.mp3\" class=\"powerpress_link_pinw\" target=\"_blank\" title=\"Play in new window\" onclick=\"return powerpress_pinw('https:\/\/visionarymarketing.com\/fr\/\/?powerpress_pinw=34260-podcast');\" rel=\"nofollow\">Play in new window<\/a> | <a href=\"https:\/\/media.blubrry.com\/visionarymarketing_les\/visionarymarketing.com\/files\/podcasts\/perspectives-visionary-marketing-2019-1.mp3\" class=\"powerpress_link_d\" title=\"Download\" rel=\"nofollow\" download=\"perspectives-visionary-marketing-2019-1.mp3\">Download<\/a> (Duration: 2:23 &#8212; 3.3MB)<\/p><p class=\"powerpress_links powerpress_subscribe_links\">Subscribe: <a href=\"https:\/\/itunes.apple.com\/us\/podcast\/visionarymarketing-les-interviews\/id731295319?mt=2&amp;ls=1#episodeGuid=https%3A%2F%2Fvisionarymarketing.com%2F%3Fp%3D34260\" class=\"powerpress_link_subscribe powerpress_link_subscribe_itunes\" target=\"_blank\" title=\"Subscribe on Apple Podcasts\" rel=\"nofollow\">Apple Podcasts<\/a> | <a href=\"https:\/\/open.spotify.com\/show\/52VnZ1mhVSnDs4tQOx7Vuc\" class=\"powerpress_link_subscribe powerpress_link_subscribe_spotify\" target=\"_blank\" title=\"Subscribe on Spotify\" rel=\"nofollow\">Spotify<\/a> | <a href=\"https:\/\/subscribeonandroid.com\/visionarymarketing.com\/fr\/feed\/podcast\/\" class=\"powerpress_link_subscribe powerpress_link_subscribe_android\" target=\"_blank\" title=\"Subscribe on Android\" rel=\"nofollow\">Android<\/a> | <a href=\"https:\/\/visionarymarketing.com\/fr\/feed\/podcast\/\" class=\"powerpress_link_subscribe powerpress_link_subscribe_rss\" target=\"_blank\" title=\"Subscribe via RSS\" rel=\"nofollow\">RSS<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Perspectives est notre nouvelle publication, on y met nos meilleurs textes et en plus on vous y met de jolies photographies (enfin nous les trouvons jolies car c&rsquo;est nous qui les avons faites, c&rsquo;est un peu biais\u00e9, mais \u00f4 combien sinc\u00e8re).\u00a0Chez Visionary Marketing on n&rsquo;aime pas que les photos, on aime le monde de la &hellip;<\/p>\n","protected":false},"author":2,"featured_media":34275,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2852],"tags":[],"class_list":["post-34260","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-content-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Perspectives pour l&#039;innovation et le monde de la tech - livre blanc<\/title>\n<meta name=\"description\" content=\"Perspectives est notre nouvelle publication, on y met nos meilleurs textes et en plus on vous y met de jolies photographies (enfin nous les trouvons\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/visionarymarketing.com\/fr\/2019\/11\/28\/perspectives\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Perspectives pour l&#039;innovation et le monde de la tech - livre blanc\" \/>\n<meta property=\"og:description\" content=\"Perspectives est notre nouvelle publication, on y met nos meilleurs textes et en plus on vous y met de jolies photographies (enfin nous les trouvons\" \/>\n<meta property=\"og:url\" content=\"https:\/\/visionarymarketing.com\/fr\/2019\/11\/28\/perspectives\/\" \/>\n<meta property=\"og:site_name\" content=\"Marketing and Innovation\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/vismktg\" \/>\n<meta property=\"article:author\" content=\"http:\/\/facebook.com\/ygourven\" \/>\n<meta property=\"article:published_time\" content=\"2019-11-28T07:25:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-03T07:16:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/visionarymarketing.com\/wp-content\/uploads\/2019\/11\/Photorealistic-Magazine-MockUp-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"650\" \/>\n\t<meta property=\"og:image:height\" content=\"432\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Yann Gourvennec\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ygourven\" \/>\n<meta name=\"twitter:site\" content=\"@ygourven\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Yann Gourvennec\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/2019\\\/11\\\/28\\\/perspectives\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/2019\\\/11\\\/28\\\/perspectives\\\/\"},\"author\":{\"name\":\"Yann Gourvennec\",\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/fr\\\/#\\\/schema\\\/person\\\/3754fee1e558f47b8deb46f53c37423e\"},\"headline\":\"Perspectives pour l&rsquo;innovation et le monde de la tech &#8211; 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