{"id":3331,"date":"2010-11-09T15:01:34","date_gmt":"2010-11-09T15:01:34","guid":{"rendered":"http:\/\/visionary.wordpress.com\/?p=3331"},"modified":"2021-03-05T21:50:39","modified_gmt":"2021-03-05T20:50:39","slug":"avec-ladetem-votez-pour-les-concepts-marketing-de-la-decennie-passee","status":"publish","type":"post","link":"https:\/\/visionarymarketing.com\/fr\/2010\/11\/09\/avec-ladetem-votez-pour-les-concepts-marketing-de-la-decennie-passee\/","title":{"rendered":"avec l’Adetem, votez pour les concepts marketing de la d\u00e9cennie"},"content":{"rendered":"
\"\"<\/a>
programme : cliquer sur l’image<\/figcaption><\/figure>\n

Je relaie cet excellent jeu qui est \u00e0 l’initiative de nos confr\u00e8res Pierre Volle et Thierry Spencer. A vous de voter pour les concepts marketing, les citations marketing et le poncif marketing etc. des dix derni\u00e8res ann\u00e9es<\/a>.<\/p>\n

Croustillant !<\/p>\n

Marketing reloaded<\/strong> est le th\u00e8me de la 10e Journ\u00e9e Nationale du Marketing, et c\u2019est sous cet angle que Thierry Spencer<\/strong><\/a> et Pierre Volle<\/span><\/strong>, membres du Comit\u00e9 de programme, ont plac\u00e9 ce jeu.<\/p>\n

Ils vous proposent plusieurs listes dans lesquelles vous \u00eates invit\u00e9 \u00e0 s\u00e9lectionner 3 r\u00e9ponses pour chacune d\u2019entres elles.<\/p>\n

Avec l’Adetem, votez pour les concepts marketing de la d\u00e9cennie<\/h2>\n
\"Avec
Avec l’Adetem, votez pour les concepts marketing de la d\u00e9cennie<\/figcaption><\/figure>\n

Premi\u00e8re liste : les meilleurs livres parus dans les dix derni\u00e8res ann\u00e9es<\/strong>. Pr\u00e9s\u00e9lectionn\u00e9s par le Comit\u00e9 de programme, ces livres ne sont qu\u2019une toute petite partie de l\u2019\u00e9dition professionnelle foisonnante de ces dix derni\u00e8res ann\u00e9es mais ils sont soumis \u00e0 votre vote car ils ont pu vous marquer, vous inspirer et vous aider \u00e0 repenser vos pratiques. Lequel sera \u00e9lu meilleur livre marketing de la d\u00e9cennie ?<\/p>\n

Deuxi\u00e8me liste : les meilleures citations<\/strong>. L\u00e0 encore, nous avons fait des choix parmi les nombreuses phrases et d\u00e9clarations qui nous inspirent. R\u00e9centes ou assez anciennes, elles t\u00e9moignent de changements ou de fa\u00e7on de voir le monde dans le domaine du marketing et leurs auteurs comptent parmi nos r\u00e9f\u00e9rences.<\/p>\n

Troisi\u00e8me liste : les meilleurs concepts dans le domaine du marketing<\/strong>. A vous de d\u00e9partager ce qui nous est apparu comme de nouveaux concepts de nature \u00e0 modifier votre quotidien de professionnel. Certains d\u2019entre eux ne sont pas si r\u00e9cents mais continuent \u00e0 vous faire r\u00e9fl\u00e9chir. Des concepts plus nouveaux vous semblent prometteurs ? A vous de le dire.<\/p>\n

Quatri\u00e8me liste : les tendances les plus structurantes<\/strong>. Reprenons nos casquettes de consultants et d\u2019universitaires pour soumettre \u00e0 votre vote une liste int\u00e9ressante de tendances lourdes qui affectent notre avenir. Les membres de l\u2019Adetem et tous les marketers ont leur mot \u00e0 dire sur ce qui les attend. Le r\u00e9sultat s\u2019annonce int\u00e9ressant !<\/p>\n

Cinqui\u00e8me liste : les expressions utilis\u00e9es par les professionnels<\/strong>. Parce que la JNM est aussi une f\u00eate, un moment pour partager ensemble et pourquoi pas rire, nous avons cr\u00e9\u00e9 une liste d\u2019expressions dignes de figurer dans un b\u00eatisier du marketing. Avouez que vous en avez utilis\u00e9 (au moins !) une, un jour ou l\u2019autre ? Il y en a bien trois qui vous font sourire ? A vous de voter !<\/p>\n","protected":false},"excerpt":{"rendered":"

Je relaie cet excellent jeu qui est \u00e0 l’initiative de nos confr\u00e8res Pierre Volle et Thierry Spencer. A vous de voter pour les concepts marketing, les citations marketing et le poncif marketing etc. des dix derni\u00e8res ann\u00e9es. Croustillant ! Marketing reloaded est le th\u00e8me de la 10e Journ\u00e9e Nationale du Marketing, et c\u2019est sous cet …<\/p>\n","protected":false},"author":2,"featured_media":61670,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-3331","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-innovation-fr"],"yoast_head":"\navec l'Adetem, votez pour les concepts marketing de la d\u00e9cennie<\/title>\n<meta name=\"description\" content=\"Je relaie cet excellent jeu qui est \u00e0 l'initiative de nos confr\u00e8res Pierre Volle et Thierry Spencer. 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