{"id":1956,"date":"2009-09-18T16:56:08","date_gmt":"2009-09-18T16:56:08","guid":{"rendered":"http:\/\/visionary.wordpress.com\/?p=1956"},"modified":"2020-09-05T09:45:34","modified_gmt":"2020-09-05T07:45:34","slug":"dossier-webtv-logica-novartis-et-orange-business-services-temoignent","status":"publish","type":"post","link":"https:\/\/visionarymarketing.com\/fr\/2009\/09\/18\/dossier-webtv-logica-novartis-et-orange-business-services-temoignent\/","title":{"rendered":"WebTV : Logica, Novartis et Orange Business Services t\u00e9moignent"},"content":{"rendered":"<p><a href=\"https:\/\/visionarymarketing.com\/wp-content\/uploads\/2009\/09\/yag-092009-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-thumbnail wp-image-1957 alignright\" title=\"yag-092009-1\" src=\"https:\/\/visionarymarketing.com\/wp-content\/uploads\/2009\/09\/yag-092009-1.jpg?w=100\" alt=\"photo Olivier Ezratty\" width=\"100\" height=\"150\" srcset=\"https:\/\/visionarymarketing.com\/wp-content\/uploads\/2009\/09\/yag-092009-1.jpg 1067w, https:\/\/visionarymarketing.com\/wp-content\/uploads\/2009\/09\/yag-092009-1-200x300.jpg 200w, https:\/\/visionarymarketing.com\/wp-content\/uploads\/2009\/09\/yag-092009-1-683x1024.jpg 683w, https:\/\/visionarymarketing.com\/wp-content\/uploads\/2009\/09\/yag-092009-1-768x1152.jpg 768w, https:\/\/visionarymarketing.com\/wp-content\/uploads\/2009\/09\/yag-092009-1-1024x1536.jpg 1024w\" sizes=\"auto, (max-width: 100px) 100vw, 100px\" \/><\/a>J&rsquo;ai red\u00e9couvert un dossier sur la WebTV auquel j&rsquo;avais particip\u00e9 cet \u00e9t\u00e9 et qui \u00e9tait pass\u00e9 h\u00e9las inaper\u00e7u. Aussi voici ce dossier dans lequel vous trouverez des t\u00e9moignages concrets de pionniers de la WebTV en entreprise comme Logica, Novartis et \u00a0bien-s\u00fbr &#8230; Orange Business Services<\/p>\n<p><em><strong>Orange Business Services s\u2019invite sur les r\u00e9seaux sociaux<\/strong><\/em><\/p>\n<p>Pour Orange Business Services, les professionnels sont aussi des visiteurs assidus des r\u00e9seaux sociaux. Avec sa Web TV &#8211; Orange Business TV &#8211; mise en place fin 2007, l\u2019op\u00e9rateur entend apporter des informations utiles dans leur pratique sur Internet :<\/p>\n<p>conseils de bonnes utilisations, Green IT ou nouvelles technologies \u00e0 la mode \u00e9cologique, sont quelques-uns des th\u00e8mes abord\u00e9s parmi pr\u00e8s de 150 vid\u00e9os disponibles. Pour ces flashs d\u2019informations con\u00e7us selon un style sobre \u00ab nous avons d\u00e9fini une ligne \u00e9ditoriale fond\u00e9e sur trois principes : une seule prise, deux minutes trente de tournage et pas de montage \u00bb, r\u00e9sume Yann Gourvennec, responsable des sites Web d\u2019OBS.<\/p>\n<p>Pour tenter de renforcer sa pr\u00e9sence au sein de la communaut\u00e9 des internautes, OBS compl\u00e8te sa palette d\u2019outils de communication d\u2019une newsletter sp\u00e9cialis\u00e9e dans les nouvelles technologies. La technologie Streamlike ajout\u00e9e \u00e0 la version ult\u00e9rieure d\u2019Orange Business TV devra faciliter l\u2019acc\u00e8s et la diffusion de la production audiovisuelle d\u2019Orange. A ces deux medias, les instigateurs pr\u00e9voient enfin d\u2019ajouter \u00e0 l\u2019automne prochain, un guide pratique du bon usage du t\u00e9l\u00e9phone mobile. Une communication \u00e0 faible co\u00fbt, pr\u00e9cise incidemment Yann Gourvennec : \u00ab gr\u00e2ce \u00e0 un effet de volume, une vid\u00e9o de 2,5 minutes nous co\u00fbte environ $30 \u00bb. La vid\u00e9o sur Internet d\u00e9colle et OBS suit le mouvement. \u00ab Un effet YouTube \u00e0 retardement \u00bb, sugg\u00e8re-t-il.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>J&rsquo;ai red\u00e9couvert un dossier sur la WebTV auquel j&rsquo;avais particip\u00e9 cet \u00e9t\u00e9 et qui \u00e9tait pass\u00e9 h\u00e9las inaper\u00e7u. Aussi voici ce dossier dans lequel vous trouverez des t\u00e9moignages concrets de pionniers de la WebTV en entreprise comme Logica, Novartis et \u00a0bien-s\u00fbr &#8230; Orange Business Services Orange Business Services s\u2019invite sur les r\u00e9seaux sociaux Pour Orange &hellip;<\/p>\n","protected":false},"author":2,"featured_media":56191,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1613],"tags":[],"class_list":["post-1956","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-digital-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>WebTV : Logica, Novartis et Orange Business Services t\u00e9moignent<\/title>\n<meta name=\"description\" content=\"J&#039;ai red\u00e9couvert un dossier sur la WebTV auquel j&#039;avais particip\u00e9 cet \u00e9t\u00e9 et qui \u00e9tait pass\u00e9 h\u00e9las inaper\u00e7u. 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