{"id":17861,"date":"2015-04-27T09:00:46","date_gmt":"2015-04-27T07:00:46","guid":{"rendered":"http:\/\/visionarymarketing.fr\/blog?p=17861&preview_id=17861"},"modified":"2023-11-27T17:57:17","modified_gmt":"2023-11-27T16:57:17","slug":"reflexion-sur-le-succes-des-innovations-et-les-vols-dordinateurs","status":"publish","type":"post","link":"https:\/\/visionarymarketing.com\/fr\/2015\/04\/27\/reflexion-sur-le-succes-des-innovations-et-les-vols-dordinateurs\/","title":{"rendered":"R\u00e9flexion sur le succ\u00e8s des innovations et les vols d’ordinateurs"},"content":{"rendered":"

La s\u00e9lection du jour est\u2026<\/strong><\/p>\n

Cet article sur le site Lifehacker<\/a> qui nous raconte l’histoire de son auteur,\u00a0Doug Van Spronsen<\/a>, capable de r\u00e9cup\u00e9rer son ordinateur vol\u00e9 en rien de temps gr\u00e2ce \u00e0 un logiciel appel\u00e9 Prey<\/a> (\u201cproie\u201d en anglais). Il y a quelques ann\u00e9es, j’interviewais Jimmy Buchheim le fondateur d’une entreprise americano-isra\u00e9lienne qui s’appelle Sticknfind<\/a>. Celui-ci \u00e9tait si convaincant qu’il m’avait persuad\u00e9 que son produit serait promis un grand succ\u00e8s. En allant v\u00e9rifier sur le site Sticknfind<\/span>\u00a0un\u00a0tout petit peu plus de 2 ans apr\u00e8s, je me rends compte que l’entreprise est probablement morte \u00e0 la fin de 2013, c’est-\u00e0-dire quelques mois apr\u00e8s. Comme quoi, vous pouvez lever 1 million de dollars sur une plate-forme de crowdfunding<\/a>\u00a0et ceci n’est absolument pas synonyme de futur succ\u00e8s. Et pourtant, le vol ordinateur est bel et bien un grave probl\u00e8me qui reste largement non r\u00e9solu.<\/p>\n

\"localiser<\/a>
photo http:\/\/www.thewindowsclub.com\/prey-anti-theft-software-review<\/figcaption><\/figure>\n

Si je le sais, c’est parce que presque 3 mois apr\u00e8s cette interview, je me suis fait \u00e0 peu pr\u00e8s tout voler : mon Nikon\u00a0D600 tout neuf<\/a>, mon iPad, mon iPhone ; tous ces produits \u00e9taient pourtant d\u00e9clar\u00e9s dans des sites Web et en utilisant iCloud<\/a> pour les produits Apple. Je n’ai rien retrouv\u00e9 et iCloud est rest\u00e9 sans voix pour me dire o\u00f9 \u00e9taient mes pr\u00e9cieux compagnons \u00e9lectroniques. Prey<\/a>, tel qu’il est d\u00e9crit par Doug Van Spronsen<\/a>, est un logiciel capable d’espionner la personne responsable du vol de votre ordinateur. Il prend des photos de celui-ci et vous envoie des e-mails et des alertes \u00e0 propos de la position g\u00e9ographique du voleur (et m\u00eame son nom s’il a le malheur de se connecter \u00e0 Facebook<\/a>). C’est ainsi que l’auteur a \u00e9t\u00e9 capable de retrouver son ordinateur : d’une part gr\u00e2ce au logiciel Prey<\/a>, et surtout car le voleur n’\u00e9tait pas tr\u00e8s malin. Les professionnels ne s’y prennent pas comme \u00e7a. Ils se moqueront de voler vos donn\u00e9es, dont ils\u00a0ne pourront certainement rien faire, et ils vont se pr\u00e9occuper imm\u00e9diatement de rebooter votre laptop et m\u00eame de reprogrammer sa Mac adresse ou son\u00a0num\u00e9ro de s\u00e9rie ou Dieu sait quoi qui permettra de faire passer l’appareil sous le radar. J’avoue mon incomp\u00e9tence totale, je ne suis pas un voleur, mais tout ce que je peux vous dire c’est que \u201cfind my Mac\/iPhone\u201d ni n’importe quel logiciel \u00e9quivalent ne pourra pas tellement vous aider. Un logiciel comme Prey\u00a0ne marchera en effet que si votre voleur est un imb\u00e9cile de 17 ans qui n’a pas r\u00e9ussi\u00a0\u00e0 comprendre comment faire passer vos\u00a0terminaux en dessous du radar pour \u00e9viter les localisateurs (celui-ci avait du se loguer en tant qu’utilisateur \u00ab\u00a0invit\u00e9\u00a0\u00bb en pensant que \u00e7a suffisait).<\/p>\n

Vol d’ordinateurs : un probl\u00e8me en recherche d’une solution<\/h2>\n

Dernier point et non des moindres, aucun de ces syst\u00e8mes ne marche si votre sac a \u00e9t\u00e9 d\u00e9plac\u00e9 avant qu’on ait touch\u00e9 \u00e0 l’ordinateur. Telle \u00e9tait la promesse de Sticknfind mais en regardant les commentaires des clients sur Amazon, le produit n’\u00e9tait pas \u00e0 la hauteur de la promesse. Alors, voici un exemple parfait d’un v\u00e9ritable probl\u00e8me qui cherche sa solution, un classique de l’innovation<\/a>. Le dispositif de localisation doit \u00eatre petit et invisible (Stiknfind \u00e9tait trop gros), il doit marcher sans limitations avec tous les types de t\u00e9l\u00e9phones (ce n’\u00e9tait pas le cas avec Sticknfind<\/a>\u00a0non plus) et il doit marcher quand le sac est boug\u00e9 ou d\u00e9plac\u00e9 (une sir\u00e8ne doit en effet retentir pour forcer le voleur a l\u00e2ch\u00e9 le sac avant qu’il soit trop tard – sans pour autant casser les oreilles \u00e0 tout le monde et de ce fait, le bouton de marche\/arr\u00eat se doit d’\u00eatre simple et facile \u00e0 actionner), le m\u00e9canisme pour retrouver l’ordinateur\/t\u00e9l\u00e9phone\/tablette\u2026 doit enfin marcher quelque soit la m\u00e9thode de programmation\/reprogrammation utilis\u00e9e par le voleur. En fin de compte, un voleur ne devrait jamais \u00eatre capable de mettre votre ordinateur en mode furtif. Ceci veut probablement dire que la solution logicielle doit \u00eatre \u00e9cart\u00e9e<\/a>. Les puces de localisation GPS sont probablement la meilleure solution<\/a> pour r\u00e9soudre cette \u00e9quation, leurs probl\u00e8me \u00e9tant qu’elles tendent \u00e0 \u00eatre tr\u00e8s grosses et trop\u00a0ch\u00e8res.<\/p>\n

Si quelqu’un trouve la solution qui permet de relier tous les points de ce probl\u00e8me pour le b\u00e9n\u00e9fice des utilisateurs alors il sera probablement millionnaire. Il se fera le plaisir de profiter de cet argent mais aussi la faveur de rendre le leur \u00e0\u00a0des millions de gens dont les pr\u00e9cieux ordinateurs ont \u00e9t\u00e9 vol\u00e9s.<\/p>\n

Voici l’article de Doug en anglais sur le site Lifehacker.<\/p>\n

How I Got My Stolen Laptop Back Within 24 Hours Using Prey<\/h2>\n

Last weekend, my briefcase was stolen out of our vehicle while it was parked outside of a Bed & Breakfast. In the bag was my MacBook and all of my documents for work. Apparently while I was moving all of our stuff into the house, someone grabbed the bag and ran before I came back.Note: We’ve previously walked through how to track and potentially recover your stolen laptop with the free, open-source application Prey. This post, from Prey user Doug van Spronsen, details how the recovery process can potentially work.<\/p><\/blockquote>\n

\n
\"Vol<\/a>
image : lifehacker<\/figcaption><\/figure><\/blockquote>\n

For a different perspective, see a few lessons learned from a stolen laptop\u2014the kind you learn when you haven’t set up many security measures. How to Track and (Potentially) Recover Your Stolen Laptop or Android with PreyLaptops are lighter and more powerful than ever; they’re also easier to steal. Luckily, a\u2026Read moreBecause nothing else was stolen or moved around, we didn’t even notice it was missing until the following morning. After searching around frantically, it was clear the bag was gone. Elyse suggested we file a police report, so we called the RCMP. (I was pretty skeptical of them finding anything, but we filed it anyway, which later turned out to be essential.)<\/p><\/blockquote>\n

Source\u00a0: How I Got My Stolen Laptop Back Within 24 Hours Using Prey<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

La s\u00e9lection du jour est\u2026 Cet article sur le site Lifehacker qui nous raconte l’histoire de son auteur,\u00a0Doug Van Spronsen, capable de r\u00e9cup\u00e9rer son ordinateur vol\u00e9 en rien de temps gr\u00e2ce \u00e0 un logiciel appel\u00e9 Prey (\u201cproie\u201d en anglais). Il y a quelques ann\u00e9es, j’interviewais Jimmy Buchheim le fondateur d’une entreprise americano-isra\u00e9lienne qui s’appelle Sticknfind. …<\/p>\n","protected":false},"author":2,"featured_media":34069,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1613],"tags":[],"class_list":["post-17861","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-digital-marketing"],"yoast_head":"\nR\u00e9flexion sur le succ\u00e8s des innovations et les vols d'ordinateurs<\/title>\n<meta name=\"description\" content=\"Le vol des ordinateurs a \u00e9t\u00e9 l'objet de beaucoup d'innovations mais aucune n'a encore trouv\u00e9 gr\u00e2ce aux yeux du public.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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