{"id":1482,"date":"2009-03-19T07:30:37","date_gmt":"2009-03-19T07:30:37","guid":{"rendered":"http:\/\/visionary.wordpress.com\/?p=1482"},"modified":"2022-04-26T08:38:03","modified_gmt":"2022-04-26T06:38:03","slug":"reseaux-sociaux-menace-ou-opportunite","status":"publish","type":"post","link":"https:\/\/visionarymarketing.com\/fr\/2009\/03\/19\/reseaux-sociaux-menace-ou-opportunite\/","title":{"rendered":"Les r\u00e9seaux sociaux sont ils une menace ou opportunit\u00e9 pour les entreprises ?"},"content":{"rendered":"

Les r\u00e9seaux sociaux sont ils une menace ou opportunit\u00e9 pour les entreprises ?Alban Ondrejeck est consultant en s\u00e9curit\u00e9. Il a produit 2 vid\u00e9os sur le sujet de la protection de l’individu dans les r\u00e9seaux sociaux que je trouve absolument renversantes<\/span>. \u00a0Il s’agit de la premi\u00e8re partie de son \u00e9tude en format vid\u00e9o, comment\u00e9e avec d\u00e9monstration \u00e0 l’appui.<\/p>\n

Les r\u00e9seaux sociaux sont ils une menace ou opportunit\u00e9 pour les entreprises ?<\/h2>\n
\"Les<\/a>
Les r\u00e9seaux sociaux sont ils une menace ou opportunit\u00e9 pour les entreprises ?<\/figcaption><\/figure>\n

Son angle d’analyse est la s\u00e9curit\u00e9 et la protection des identit\u00e9s et a fortiori des informations des entreprises. En effet, la menace principale en mati\u00e8re de s\u00e9curit\u00e9 n’est pas forc\u00e9ment l\u00e0 o\u00f9 on croit. 80% des attaques de s\u00e9curit\u00e9 (mon chiffre date un peu, mes sources hypoth\u00e9tiques, je l’admets.<\/p>\n

Je me souviens juste d’un article de USA today qui citait ce chiffre il y a 5-6 ans mais on peut certainement trouver des chiffes similaires ailleurs) sont le fait de ce que l’on appelle en Anglais Social Engineering<\/em>\u00a0c’est \u00e0 dire le travail sur l’humain \u00e0 l’oppos\u00e9 de la recherche d’une faille de s\u00e9curit\u00e9 via des dispositifs techniques. Et cela se comprend ais\u00e9ment.<\/p>\n

Mettre 15 ordinateurs en parall\u00e8le pour craquer un mot de passe \u00e0 la vol\u00e9e, c’est compliqu\u00e9. S\u00e9duire un utilisateur pour qu’il installe un mouchard sur son PC aussi, lui payer un verre et emprunter son mot de passe car il vous fait \u00ab\u00a0confiance\u00a0\u00bb plus facile. Cela ne requiert pas de technique, juste de l’humain et de la psychologie. Et c’est surtout facile si la personne cible est bas\u00e9e dans la m\u00eame entreprise : qui va se m\u00e9fier d’un coll\u00e8gue ou d’un stagiaire ? La m\u00e9thode d\u00e9crite par Alban est exactement la m\u00eame, mais appliqu\u00e9e aux r\u00e9seaux sociaux.<\/p>\n

Attention cependant ! n’allez pas croire qu’Alban essaie de vous d\u00e9go\u00fbter d’aller sur les r\u00e9seaux sociaux et de maintenir votre identit\u00e9 num\u00e9rique. Au contraire. C’est exactement l’inverse qu’il faut faire. Il faut investir les r\u00e9seaux sociaux pour \u00e9viter les usurpations d’identit\u00e9, ma\u00eetriser son profil, g\u00e9rer ses informations… et pr\u00e9senter un profil avantageux et positif de soi-m\u00eame. Cela est plus ais\u00e9 si c’est vous qui ma\u00eetrisez l’information. Regardez donc bien ces 2 films, remarquables de virtuosit\u00e9. Alban est un Mozart de l’informatique \ud83d\ude42<\/p>\n

Souvenez-vous de notre article du 24 novembre 2008<\/a> Nous abordions les dangers li\u00e9s aux multiples informations priv\u00e9es et professionnelles mises en ligne particuli\u00e8rement par le biais des r\u00e9seaux sociaux.<\/p>\n

Le probl\u00e8me c’est que l’on a beau dire de ne pas mettre les doigts dans la prise car \u00e7a va faire mal, ou encore exposer de belles th\u00e9ories, mais temps que l’on n’a pas re\u00e7u notre premier choc \u00e9lectrique ou vu la d\u00e9monstration des th\u00e9ories, nous restons sceptiques.<\/p>\n

Nous vous proposons une d\u00e9monstration vid\u00e9o en deux \u00e9pisodes de deux parties chacun qui va vous mettre les doigts dans la prise. Rassurez-vous le courant est de faible intensit\u00e9, le choc sera bien r\u00e9el mais pas l\u00e9tal !<\/p>\n

https:\/\/visionarymarketing.com\/wp-content\/uploads\/2009\/03\/fr-le-social-engineering-et-les-reseaux-sociaux-dans-la-vie-privee-1-video-video-dailymotion.mp4<\/a><\/video><\/div>\n","protected":false},"excerpt":{"rendered":"

Les r\u00e9seaux sociaux sont ils une menace ou opportunit\u00e9 pour les entreprises ?Alban Ondrejeck est consultant en s\u00e9curit\u00e9. 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He is a speaker and author of many books. In 2014 he went from intrapreneur to entrepreneur, when he created his digital marketing agency. Yann Gourvennec a cr\u00e9\u00e9 visionarymarketing.com en 1996. Il est conf\u00e9rencier et auteur de plusieurs livres. En 2014, il est pass\u00e9 d'intrapreneur \u00e0 entrepreneur en cr\u00e9ant son agence de marketing num\u00e9rique.","sameAs":["https:\/\/visionarymarketing.com","http:\/\/facebook.com\/ygourven","http:\/\/linkedin.com\/in\/ygourven","https:\/\/x.com\/ygourven","https:\/\/www.youtube.com\/c\/visionarymarketingagency"],"url":"https:\/\/visionarymarketing.com\/fr\/author\/yann-gourvennec\/"}]}},"_links":{"self":[{"href":"https:\/\/visionarymarketing.com\/fr\/wp-json\/wp\/v2\/posts\/1482","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/visionarymarketing.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/visionarymarketing.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/visionarymarketing.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/visionarymarketing.com\/fr\/wp-json\/wp\/v2\/comments?post=1482"}],"version-history":[{"count":0,"href":"https:\/\/visionarymarketing.com\/fr\/wp-json\/wp\/v2\/posts\/1482\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/visionarymarketing.com\/fr\/wp-json\/wp\/v2\/media\/55900"}],"wp:attachment":[{"href":"https:\/\/visionarymarketing.com\/fr\/wp-json\/wp\/v2\/media?parent=1482"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/visionarymarketing.com\/fr\/wp-json\/wp\/v2\/categories?post=1482"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/visionarymarketing.com\/fr\/wp-json\/wp\/v2\/tags?post=1482"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}