{"id":141,"date":"2006-10-23T07:27:54","date_gmt":"2006-10-23T07:27:54","guid":{"rendered":"http:\/\/visionary.wordpress.com\/2006\/10\/23\/etourisme\/"},"modified":"2021-03-05T08:03:17","modified_gmt":"2021-03-05T07:03:17","slug":"hyper-segmentation","status":"publish","type":"post","link":"https:\/\/visionarymarketing.com\/fr\/2006\/10\/23\/hyper-segmentation\/","title":{"rendered":"l’hyper segmentation dans le tourisme et la longue tra\u00eene"},"content":{"rendered":"

\"l'<\/a>Hyper segmentation et tourisme font bon m\u00e9nage. Vu sur le blog d’Olivier Douard (Blog Webmarketing<\/a>) cet article int\u00e9ressant sur l’hyper-segmentation dans le secteur de l’e-tourisme<\/a>, qui fait r\u00e9f\u00e9rence (voir le commentaire) au concept de LONG TAIL<\/a>\u00a0(ou longue tra\u00eene en fran\u00e7ais), d\u00e9j\u00e0 d\u00e9crit dans ces pages<\/a> (Chris Anderson, The Long Tail<\/em>, rh business books, 2006.<\/p>\n

Hyper segmentation et tourisme<\/h2>\n

Voir aussi son blog http:\/\/www.thelongtail.com<\/a>) . Les voyagistes sur Internet profitent de la particularit\u00e9 du m\u00e9dium pour lancer des offres hyper pointues pour des cat\u00e9gories de client\u00e8les qui ne peuvent \u00eatre satisfaites par les offres disponibles dans le commerce standard.<\/p>\n","protected":false},"excerpt":{"rendered":"

Hyper segmentation et tourisme font bon m\u00e9nage. Vu sur le blog d’Olivier Douard (Blog Webmarketing) cet article int\u00e9ressant sur l’hyper-segmentation dans le secteur de l’e-tourisme, qui fait r\u00e9f\u00e9rence (voir le commentaire) au concept de LONG TAIL\u00a0(ou longue tra\u00eene en fran\u00e7ais), d\u00e9j\u00e0 d\u00e9crit dans ces pages (Chris Anderson, The Long Tail, rh business books, 2006. Hyper …<\/p>\n","protected":false},"author":2,"featured_media":34070,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[121],"tags":[],"class_list":["post-141","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-business"],"yoast_head":"\nl'hyper segmentation dans le tourisme et la longue tra\u00eene et la longue tra\u00eene<\/title>\n<meta name=\"description\" content=\"Hyper segmentation et tourisme font bon m\u00e9nage. 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