{"version":"1.0","provider_name":"Marketing and Innovation","provider_url":"https:\/\/visionarymarketing.com\/fr\/","title":"Le Marketing Cr\u00e9atique : martingale de l'innovation","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"Ns71yV2Y1A\"><a href=\"https:\/\/visionarymarketing.com\/fr\/2009\/02\/02\/le-marketing-creatique-martingale-de-linnovation\/\">Le Marketing Cr\u00e9atique : martingale de l&rsquo;innovation<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/visionarymarketing.com\/fr\/2009\/02\/02\/le-marketing-creatique-martingale-de-linnovation\/embed\/#?secret=Ns71yV2Y1A\" width=\"600\" height=\"338\" title=\"\u00ab\u00a0Le Marketing Cr\u00e9atique : martingale de l&rsquo;innovation\u00a0\u00bb &#8212; Marketing and Innovation\" data-secret=\"Ns71yV2Y1A\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/visionarymarketing.com\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/visionarymarketing.com\/wp-content\/uploads\/2009\/02\/marketing-creatique-e1600285881483.jpeg","thumbnail_width":519,"thumbnail_height":340,"description":"Fin d\u00e9cembre 2008, j'ai eu la chance, \u00e0 la faveur de l'Internet du r\u00e9seau social viadeo, renouer le contact avec Georges Kryc\u00e8ve, g\u00e9rant et fondateur de la soci\u00e9t\u00e9 de marketing et de conseil Income international, et promoteur de la m\u00e9thode d'innovation dite du \"marketing cr\u00e9atique\". Cela m'a fait plaisir, non seulement parce que j'avais perdu de vue Georges depuis 15 ans (!), mais aussi parce que la m\u00e9thode du marketing cr\u00e9atique est \u00e0 mon avis la pierre angulaire d'une approche renouvel\u00e9e de l'innovation dans les hautes technologies."}