{"id":5824,"date":"2016-10-25T09:21:54","date_gmt":"2016-10-25T07:21:54","guid":{"rendered":"http:\/\/visionarymarketing.com\/en\/blog\/?p=5824"},"modified":"2024-05-15T10:16:01","modified_gmt":"2024-05-15T08:16:01","slug":"social-selling-at-the-heart-of-facebook-marketplace","status":"publish","type":"post","link":"https:\/\/visionarymarketing.com\/en\/2016\/10\/25\/social-selling-at-the-heart-of-facebook-marketplace\/","title":{"rendered":"Social Selling at the heart of Facebook Marketplace"},"content":{"rendered":"

Welcome to the Internet : the land of Marketplaces ! We all know Amazon<\/a> marketplace, Asos Marketplace, or many\u00a0other platforms dedicated to peer-to-peer selling. For a lot of people, the Internet is the best place to sell products (new or vintage) to other people. It’s as easy as 1,2,3 ; just find a popular platform like Craigslist or Leboncoin for our french readers, and post the most convincing image (sometimes even adding some filters to beautify it), with a short description and a price tag. And wait.. until someone makes the move. To try and boost the sale of an old couch, people share their posts on social media. Who knows, maybe one of our Facebook friends has a cousin who needs a vintage couch, right? Now Facebook, that social network we use ‘all day everyday’ is launching its own Marketplace. In this article, we’ll go through the basics of that new Facebook feature. <\/em>
\nDon’t hesitate to give us your opinion.<\/em>
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\"Selling<\/a>
Selling your old couch?
Photo by Mia Tawil\u00e9<\/figcaption><\/figure><\/p>\n

Facebook Marketplace: All about social selling<\/h2>\n

First things first. For those of you who do not know what social selling is (not everyone is a geek)<\/em>, let me explain it briefly. Social selling is the process of making the best out of your social media platform, to find potential clients to target, communicate with them, build trust and credibility.<\/a> All this is done, of course, to end up with a sale.
\nFacebook noticed that people use its platform to boost the sale of their old couch, so, as they love to do, they created a special platform for it. Facebook is known for trying dominate your Internet usage<\/a>, by creating a video platform (to replace Youtube), or a instant messaging app (to replace Whatsapp or WeChat), instant articles, trending topics, and now buy-and-sell platform known as Facebook Marketplace.
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