{"id":3925,"date":"2013-12-10T11:13:08","date_gmt":"2013-12-10T10:13:08","guid":{"rendered":"http:\/\/visionarymarketing.com\/en\/blog\/?p=3925"},"modified":"2020-09-19T07:27:02","modified_gmt":"2020-09-19T05:27:02","slug":"google-plus","status":"publish","type":"post","link":"https:\/\/visionarymarketing.com\/en\/2013\/12\/10\/google-plus\/","title":{"rendered":"Google Plus Engagement Leaves Big Data Experts Nonplussed"},"content":{"rendered":"

Is this piece in Adweek about Gigya\u2019s insights regarding<\/a> Google Plus and the fact that, although it is said to be the second biggest social network<\/a> in terms of users, engagement on Google\u2019s social platform<\/a> is still low and even at its lowest.<\/em><\/p>\n

Google Plus Engagement Leaves Big Data Experts Nonplussed<\/h3>\n
\"Google<\/a>
Depending on what pictures I choose, I can get up to 30 or more +\u2019s and a few shares on individual photos<\/a>; not a bad engagement rate for an individual I’d say and better than most platforms (including Facebook)<\/em><\/figcaption><\/figure>\n

I have been very critical of Google\u2019s efforts to mimic Facebook over the years and even though some of these efforts haven\u2019t paid off I, as an amateur photographer, am beginning to witness changes in engagement in G+ as I am shoving more and more of my pictures into \u201ccommunities\u201d. <\/em><\/p>\n

And bingo! it works. It\u2019s true that engagement is low in profile pages and posts, but communities, and mostly photographers\u2019 communities like \u201clandscape photography<\/a>\u201d or \u201cstreet photographers<\/a>” is now clinching it. It has taken its time but maybe Google+ has found its niche\u2026 Yet, those guys from Gigya<\/span> are less than extactic.<\/em><\/p>\n

Google Plus Shares Least Among Social Networks | Adweek<\/h3>\n

It\u2019s the second most popular social network by some measures, but when it comes to sharing, Google+ has the least reach compared to its rivals, according to the latest data from the social media tech firm Gigya.
\nFacebook, Twitter<\/a>, Pinterest<\/a> and LinkedIn all incite more sharing on their networks than Google+, per Gigya, which claims to measure how 1.5 billion Web users share content each month.
\nIn fact, Gigya manages the sharing functionality for more than 700 partners online. According to its data, just 3 percent of all social sharing went to Google+ from July to September.
\nBy comparison, 41 percent of users shared content on Facebook; 20 percent shared on Twitter; 20 percent posted to Pinterest; and 4 percent to LinkedIn.<\/a> Google+ counts more users than all of these platforms except Facebook because any user of Google services has a corresponding Plus account.<\/p>\n

via Google Plus Shares Least Among Social Networks | Adweek<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Is this piece in Adweek about Gigya\u2019s insights regarding Google Plus and the fact that, although it is said to be the second biggest social network in terms of users, engagement on Google\u2019s social platform is still low and even at its lowest. Google Plus Engagement Leaves Big Data Experts Nonplussed I have been very …<\/p>\n","protected":false},"author":2,"featured_media":3928,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4073],"tags":[4158,4374,4398,4439,4445,4765,4871,4913],"class_list":["post-3925","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media","tag-big-data","tag-engagement","tag-facebook","tag-google","tag-google-plus","tag-photography","tag-sharing","tag-social-networks"],"yoast_head":"\nGoogle Plus Engagement Leaves Big Data Experts Nonplussed<\/title>\n<meta name=\"description\" content=\"Is this piece in Adweek about Gigya\u2019s insights regarding Google Plus. Although it is said to be the second biggest social network ...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/visionarymarketing.com\/en\/2013\/12\/10\/google-plus\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google Plus Engagement Leaves Big Data Experts Nonplussed\" \/>\n<meta property=\"og:description\" content=\"Is this piece in Adweek about Gigya\u2019s insights regarding Google Plus. Although it is said to be the second biggest social network ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/visionarymarketing.com\/en\/2013\/12\/10\/google-plus\/\" \/>\n<meta property=\"og:site_name\" content=\"Marketing and Innovation\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/vismktg\" \/>\n<meta property=\"article:author\" content=\"http:\/\/facebook.com\/ygourven\" \/>\n<meta property=\"article:published_time\" content=\"2013-12-10T10:13:08+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-09-19T05:27:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/visionarymarketing.com\/wp-content\/uploads\/2013\/12\/image_thumb5-1-e1600493006184.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"644\" \/>\n\t<meta property=\"og:image:height\" content=\"445\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Yann Gourvennec\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ygourven\" \/>\n<meta name=\"twitter:site\" content=\"@ygourven\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Yann Gourvennec\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/en\\\/2013\\\/12\\\/10\\\/google-plus\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/en\\\/2013\\\/12\\\/10\\\/google-plus\\\/\"},\"author\":{\"name\":\"Yann Gourvennec\",\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/en\\\/#\\\/schema\\\/person\\\/3754fee1e558f47b8deb46f53c37423e\"},\"headline\":\"Google Plus Engagement Leaves Big Data Experts Nonplussed\",\"datePublished\":\"2013-12-10T10:13:08+00:00\",\"dateModified\":\"2020-09-19T05:27:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/en\\\/2013\\\/12\\\/10\\\/google-plus\\\/\"},\"wordCount\":367,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/en\\\/2013\\\/12\\\/10\\\/google-plus\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/visionarymarketing.com\\\/wp-content\\\/uploads\\\/2013\\\/12\\\/image_thumb5-1-e1600493006184.jpg\",\"keywords\":[\"big data\",\"engagement\",\"facebook\",\"Google\",\"Google plus\",\"photography\",\"sharing\",\"social networks\"],\"articleSection\":[\"social media & social networks\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/visionarymarketing.com\\\/en\\\/2013\\\/12\\\/10\\\/google-plus\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/en\\\/2013\\\/12\\\/10\\\/google-plus\\\/\",\"url\":\"https:\\\/\\\/visionarymarketing.com\\\/en\\\/2013\\\/12\\\/10\\\/google-plus\\\/\",\"name\":\"Google Plus Engagement Leaves Big Data Experts Nonplussed\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/en\\\/2013\\\/12\\\/10\\\/google-plus\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/en\\\/2013\\\/12\\\/10\\\/google-plus\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/visionarymarketing.com\\\/wp-content\\\/uploads\\\/2013\\\/12\\\/image_thumb5-1-e1600493006184.jpg\",\"datePublished\":\"2013-12-10T10:13:08+00:00\",\"dateModified\":\"2020-09-19T05:27:02+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/en\\\/#\\\/schema\\\/person\\\/3754fee1e558f47b8deb46f53c37423e\"},\"description\":\"Is this piece in Adweek about Gigya\u2019s insights regarding Google Plus. Although it is said to be the second biggest social network ...\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/en\\\/2013\\\/12\\\/10\\\/google-plus\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/visionarymarketing.com\\\/en\\\/2013\\\/12\\\/10\\\/google-plus\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/en\\\/2013\\\/12\\\/10\\\/google-plus\\\/#primaryimage\",\"url\":\"https:\\\/\\\/visionarymarketing.com\\\/wp-content\\\/uploads\\\/2013\\\/12\\\/image_thumb5-1-e1600493006184.jpg\",\"contentUrl\":\"https:\\\/\\\/visionarymarketing.com\\\/wp-content\\\/uploads\\\/2013\\\/12\\\/image_thumb5-1-e1600493006184.jpg\",\"width\":644,\"height\":445},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/en\\\/2013\\\/12\\\/10\\\/google-plus\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/visionarymarketing.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Google Plus Engagement Leaves Big Data Experts Nonplussed\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/visionarymarketing.com\\\/en\\\/\",\"name\":\"Marketing and Innovation\",\"description\":\"Independent News Website, Since 1996\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/visionarymarketing.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/visionarymarketing.com\\\/en\\\/#\\\/schema\\\/person\\\/3754fee1e558f47b8deb46f53c37423e\",\"name\":\"Yann Gourvennec\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5972001801e8de5692a3e31224e85769f50a55fb8b679749f9c8d1868cceff14?s=96&d=initials&r=g&initials=yg\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5972001801e8de5692a3e31224e85769f50a55fb8b679749f9c8d1868cceff14?s=96&d=initials&r=g&initials=yg\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5972001801e8de5692a3e31224e85769f50a55fb8b679749f9c8d1868cceff14?s=96&d=initials&r=g&initials=yg\",\"caption\":\"Yann Gourvennec\"},\"description\":\"Yann Gourvennec created visionarymarketing.com in 1996. He is a speaker and author of many books. In 2014 he went from intrapreneur to entrepreneur, when he created his digital marketing agency. Yann Gourvennec a cr\u00e9\u00e9 visionarymarketing.com en 1996. Il est conf\u00e9rencier et auteur de plusieurs livres. En 2014, il est pass\u00e9 d'intrapreneur \u00e0 entrepreneur en cr\u00e9ant son agence de marketing num\u00e9rique.\",\"sameAs\":[\"https:\\\/\\\/visionarymarketing.com\",\"http:\\\/\\\/facebook.com\\\/ygourven\",\"http:\\\/\\\/linkedin.com\\\/in\\\/ygourven\",\"https:\\\/\\\/x.com\\\/ygourven\",\"https:\\\/\\\/www.youtube.com\\\/c\\\/visionarymarketingagency\"],\"url\":\"https:\\\/\\\/visionarymarketing.com\\\/en\\\/author\\\/yann-gourvennec\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Google Plus Engagement Leaves Big Data Experts Nonplussed","description":"Is this piece in Adweek about Gigya\u2019s insights regarding Google Plus. Although it is said to be the second biggest social network ...","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/visionarymarketing.com\/en\/2013\/12\/10\/google-plus\/","og_locale":"en_US","og_type":"article","og_title":"Google Plus Engagement Leaves Big Data Experts Nonplussed","og_description":"Is this piece in Adweek about Gigya\u2019s insights regarding Google Plus. Although it is said to be the second biggest social network ...","og_url":"https:\/\/visionarymarketing.com\/en\/2013\/12\/10\/google-plus\/","og_site_name":"Marketing and Innovation","article_publisher":"https:\/\/www.facebook.com\/vismktg","article_author":"http:\/\/facebook.com\/ygourven","article_published_time":"2013-12-10T10:13:08+00:00","article_modified_time":"2020-09-19T05:27:02+00:00","og_image":[{"width":644,"height":445,"url":"https:\/\/visionarymarketing.com\/wp-content\/uploads\/2013\/12\/image_thumb5-1-e1600493006184.jpg","type":"image\/jpeg"}],"author":"Yann Gourvennec","twitter_card":"summary_large_image","twitter_creator":"@ygourven","twitter_site":"@ygourven","twitter_misc":{"Written by":"Yann Gourvennec","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/visionarymarketing.com\/en\/2013\/12\/10\/google-plus\/#article","isPartOf":{"@id":"https:\/\/visionarymarketing.com\/en\/2013\/12\/10\/google-plus\/"},"author":{"name":"Yann Gourvennec","@id":"https:\/\/visionarymarketing.com\/en\/#\/schema\/person\/3754fee1e558f47b8deb46f53c37423e"},"headline":"Google Plus Engagement Leaves Big Data Experts Nonplussed","datePublished":"2013-12-10T10:13:08+00:00","dateModified":"2020-09-19T05:27:02+00:00","mainEntityOfPage":{"@id":"https:\/\/visionarymarketing.com\/en\/2013\/12\/10\/google-plus\/"},"wordCount":367,"commentCount":0,"image":{"@id":"https:\/\/visionarymarketing.com\/en\/2013\/12\/10\/google-plus\/#primaryimage"},"thumbnailUrl":"https:\/\/visionarymarketing.com\/wp-content\/uploads\/2013\/12\/image_thumb5-1-e1600493006184.jpg","keywords":["big data","engagement","facebook","Google","Google plus","photography","sharing","social networks"],"articleSection":["social media & social networks"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/visionarymarketing.com\/en\/2013\/12\/10\/google-plus\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/visionarymarketing.com\/en\/2013\/12\/10\/google-plus\/","url":"https:\/\/visionarymarketing.com\/en\/2013\/12\/10\/google-plus\/","name":"Google Plus Engagement Leaves Big Data Experts Nonplussed","isPartOf":{"@id":"https:\/\/visionarymarketing.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/visionarymarketing.com\/en\/2013\/12\/10\/google-plus\/#primaryimage"},"image":{"@id":"https:\/\/visionarymarketing.com\/en\/2013\/12\/10\/google-plus\/#primaryimage"},"thumbnailUrl":"https:\/\/visionarymarketing.com\/wp-content\/uploads\/2013\/12\/image_thumb5-1-e1600493006184.jpg","datePublished":"2013-12-10T10:13:08+00:00","dateModified":"2020-09-19T05:27:02+00:00","author":{"@id":"https:\/\/visionarymarketing.com\/en\/#\/schema\/person\/3754fee1e558f47b8deb46f53c37423e"},"description":"Is this piece in Adweek about Gigya\u2019s insights regarding Google Plus. Although it is said to be the second biggest social network ...","breadcrumb":{"@id":"https:\/\/visionarymarketing.com\/en\/2013\/12\/10\/google-plus\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/visionarymarketing.com\/en\/2013\/12\/10\/google-plus\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/visionarymarketing.com\/en\/2013\/12\/10\/google-plus\/#primaryimage","url":"https:\/\/visionarymarketing.com\/wp-content\/uploads\/2013\/12\/image_thumb5-1-e1600493006184.jpg","contentUrl":"https:\/\/visionarymarketing.com\/wp-content\/uploads\/2013\/12\/image_thumb5-1-e1600493006184.jpg","width":644,"height":445},{"@type":"BreadcrumbList","@id":"https:\/\/visionarymarketing.com\/en\/2013\/12\/10\/google-plus\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/visionarymarketing.com\/en\/"},{"@type":"ListItem","position":2,"name":"Google Plus Engagement Leaves Big Data Experts Nonplussed"}]},{"@type":"WebSite","@id":"https:\/\/visionarymarketing.com\/en\/#website","url":"https:\/\/visionarymarketing.com\/en\/","name":"Marketing and Innovation","description":"Independent News Website, Since 1996","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/visionarymarketing.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/visionarymarketing.com\/en\/#\/schema\/person\/3754fee1e558f47b8deb46f53c37423e","name":"Yann Gourvennec","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/5972001801e8de5692a3e31224e85769f50a55fb8b679749f9c8d1868cceff14?s=96&d=initials&r=g&initials=yg","url":"https:\/\/secure.gravatar.com\/avatar\/5972001801e8de5692a3e31224e85769f50a55fb8b679749f9c8d1868cceff14?s=96&d=initials&r=g&initials=yg","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5972001801e8de5692a3e31224e85769f50a55fb8b679749f9c8d1868cceff14?s=96&d=initials&r=g&initials=yg","caption":"Yann Gourvennec"},"description":"Yann Gourvennec created visionarymarketing.com in 1996. He is a speaker and author of many books. In 2014 he went from intrapreneur to entrepreneur, when he created his digital marketing agency. Yann Gourvennec a cr\u00e9\u00e9 visionarymarketing.com en 1996. Il est conf\u00e9rencier et auteur de plusieurs livres. En 2014, il est pass\u00e9 d'intrapreneur \u00e0 entrepreneur en cr\u00e9ant son agence de marketing num\u00e9rique.","sameAs":["https:\/\/visionarymarketing.com","http:\/\/facebook.com\/ygourven","http:\/\/linkedin.com\/in\/ygourven","https:\/\/x.com\/ygourven","https:\/\/www.youtube.com\/c\/visionarymarketingagency"],"url":"https:\/\/visionarymarketing.com\/en\/author\/yann-gourvennec\/"}]}},"_links":{"self":[{"href":"https:\/\/visionarymarketing.com\/en\/wp-json\/wp\/v2\/posts\/3925","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/visionarymarketing.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/visionarymarketing.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/visionarymarketing.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/visionarymarketing.com\/en\/wp-json\/wp\/v2\/comments?post=3925"}],"version-history":[{"count":0,"href":"https:\/\/visionarymarketing.com\/en\/wp-json\/wp\/v2\/posts\/3925\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/visionarymarketing.com\/en\/wp-json\/wp\/v2\/media\/3928"}],"wp:attachment":[{"href":"https:\/\/visionarymarketing.com\/en\/wp-json\/wp\/v2\/media?parent=3925"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/visionarymarketing.com\/en\/wp-json\/wp\/v2\/categories?post=3925"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/visionarymarketing.com\/en\/wp-json\/wp\/v2\/tags?post=3925"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}