Twitter: influencing online purchasing behaviour

Dephine Rémy-Boutang’s blog post on comparing influence on online purchases by Facebook and Twitter, in which Twitter is said to be more influential than Facebook. Delphine’s posts refers to The Summer 2011 Online Shopper Intelligence™report was put together by Kanta Media from a survey of 2,574 online purchasers between July 14 and August 8, 2011.

Diaspora, the open project to rekindle social media (not to kill Facebook)

“Diaspora isn’t about killing Facebook or Google+”, the people behind the new social media project claim on their newly opened wall, “it’s about reinventing the social web”. I was very lucky to be granted access to Diaspora, in alpha version, thanks to an invite sent by our fellow Like Minds Alumnus James Barisic. At first sight, Diaspora looks very much like Google+ with its “your aspects” links on the left-hand side, which link to Friends, Family, Work relations and acquaintances.

local vs. international social media platforms: a thorough study by Sofrecom

Carlos Jordan de Urries (left) and Chrystele Bazin (below), senior consultants at Sofrecom (a France Telecom Company) have updated us on the status of Social Media in emerging markets last … Lire la suite