The Chinese Internet is now conquering the world. In a previous series, Alban Fournier, a young French professional who fell in love with Asia warned us that China was the … Lire la suite
China will be the World’s next Internet giant!
Which Internet company generates the greatest number of micro transactions for virtual goods on a daily basis? If they were asked this question, most of our Western readers would undoubtedly mention Google, or Facebook and they would be wrong. In this piece, I will explain why China is virtually the only country that is able to compete with the United States of America with regard to the growth of its Internet industry.
What is the status of Social media in the Middle East? I have just come back from Cairo, where I was invited by the heads of the Cairo Orange Labs … Lire la suite
What if B2B were the future of social media? Time and time again, I have heard people say that B2C is better suited to social media than B2B. As a … Lire la suite
Here are my 10 top tips for Social Media success in businesses in 2010. 2010 will be year 6 of the Social Media era (née Web 2.0). Needless to say that … Lire la suite
There is one topic which tops the list from a digital marketing point of view and it’s Search Engine Optimisation (aka SEO). It is indeed one of the most important levers for … Lire la suite
Corporate blogging isn’t easy… And Forrester analyst Josh Bernoff published an interesting report about why people don’t trust most company blogs. In fact, looking closer at Josh’s comments, it’s not corportae blogs but corporate speak that clients don’t trust.
On October 2, I gave a lecture on e-payments in front of the MBA e-business students of the Paris Graduate School of management as the opening session of the 2007-2008 … Lire la suite