About us

Marketing & Innovation by Visionary marketing

 Visionary Marketing – Marketing & Innovation is a pioneering Internet marketing information website, created in 1996. Since then, 40 authors have worked collaboratively to share information and analysis on this marketing site.

Visionary Marketing The main themes of this information site are Digital Marketing, Marketing and innovation, Social media, Digital transformation and Content marketing. Visionary Marketing also publishes a YouTube channel.

This Marketing & Innovation information site is published by the eponymous digital marketing agency Visionary Marketing [go to the home page of the publisher of this website].

Marketing & Innovation editorial Guideline

The spirit and professionalism that have guided the management of this marketing information site since its creation have been preserved.

The founder of Visionary Marketing, as the person in charge of this publication, carefully watches over the quality of our content, references to proper information sources. We are guided by ethics and respect for our readers.

Notes on data privacy

About comments

In this subsection, you will find notes on the information retrieved through the comments section of this website. When you leave a comment on our information site, the data entered in the comment form, but also your IP address and browser features are collected to help us detect unwanted comments.

An anonymous string created from your email address (also called hash) can be sent to the Gravatar service for verification purposes if you are a user the latter. The privacy policy of the Gravatar service is available here: https://automattic.com/privacy/. Once your comment has been validated, your profile photo will be publicly visible next to your comment.

Multimedia files

In this subsection, you will find information that could be disclosed by users who may upload files to our media library. Uploaded files are generally publicly accessible.

If you are a registered user and upload images to this information site, we advise you to avoid uploading images containing EXIF GPS coordinates data. Visitors to our site could download and extract location data from these images.

Contact forms

Personal data from contact forms are never used for commercial nor personal purposes and will never be the subject of unsolicited messages. The data will only be used if the persons who have left a message explicitly wish to be contacted.


If you leave a comment on our site, you will be asked to save your name, email address and website in cookies. This is done only to improve the user experience and avoid double entry of information in the event that the user returns to post another comment later. These cookies expire after one year.

If you have an account and log in to this site, a temporary cookie will be created to determine whether your browser accepts cookies. It does not contain any personal data and will be deleted automatically when your browser closes.

When you log in, we will set a number of cookies to store your login information and screen preferences. The lifetime of a login cookie is two days, that of a screen option cookie is one year. If you tick “Remember me”, your login cookie will be stored for two weeks. If you log out of your account, the login cookie will be deleted.

By modifying or publishing a publication, an additional cookie will be stored in your browser. This cookie does not include any personal data. It simply indicates the identifier of the publication you have just modified. It expires after one day.

Embedded content from other sites

The articles on this Marketing & Innovation information site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other sites behaves in the same way as if the visitor were to visit that other site.

These websites may, under their responsibility, collect data about you, use cookies, embed third-party tracking tools, and track your interactions with this embedded content if you have an account connected to their website.

Statistics and audience measurements

We measure audiences and statistics through WordPress’ JetPack plugins and Google Analytics, which provide statistical services. This information is anonymous. Translated with www.DeepL.com/Translator (free version)

8 thoughts on “About us

  1. Hello Yann:

    I wanted to share with you some news about an innovation e-book I just finished. It is called Innovation Strategies. This book covers the innovation strategies of companies that were mentioned in a BusinessWeek article (April 24, 2006). BW nominated these companies as “the world’s most innovative companies”.

    I took the role of an industrial archeologists and started looking at the artifacts and other sources of information about the companies to read the qualities that may have encouraged someone to nominate these companieas as the “most innovative”.

    The result is this 160page e-book that looks at the strategies, methods and products of: IDEO, Philips, Samsung, Target, eBay, Nokia, IKEA, Virgin, GE, P&G, Gillette, Dell, Toyota and Apple.

    This book uses a cross-disciplinary perspective to analyze the companies and products: including user experience design, human factors, art, marketing, branding, etc

    You can download a copy of the Samsung chapter and read a bit more about this book here:


  2. With your focus on creativity, and your blog, you might like to see a copy of Jack’s Notebook by Gregg Fraley. It’s a business novel about Creative Problem Solving.

    A little about the book and author: Jack’s Notebook depicts the story of down-and-out 20-something, Jack Huber, as he embarks on a journey of self-realization and life change. Jack’s mentor and guide on his internal expedition is Manny Gibran, a creativity consultant and expert in a process known as Creative Problem Solving. After a brief yet informative tutorial in the practices of CPS, Jack finds himself quitting his dead-end part time jobs, following his lifelong dream of opening up his own photography business, and, as an added yet unexpected bonus, falling in love. Jack even manages to solve a mystery and save his damsel in distress along the way.

    About the author: Gregg Fraley works as an innovation consultant to Fortune 500 companies and does keynote speeches and workshops on creative thinking, innovation, problem solving, and new-product development. He is a partner in The Innovise Guys, an innovation and entertainment podcast. Fraley is a board member of the Creative Education Foundation (CEF), and he teaches creative problem solving at CEF’s annual Creative Problem Solving Institute (CPSI). He is also a professional member of the National Speakers Association (USA). Learn more at http://www.greggfraley.com/.

  3. Very interesting content guys. I’ll be back to look again. I’d also like to add you to the links on my blog.

    Take a look at it–Right Brain/Left Brain Marketing–when you get a chance.



  4. Bonjour,

    Journaliste pour DECIDEURSTV, je me permets de vous contacter dans le cadre du lancement du Club des Décideurs de la Relation Client, le 25 septembre prochain. Ce Club a été fondé par DECIDEURS TV, La Poste, Easiware et Diabolocom.

    Chaque mois, nous produisons pour les formats vidéos, un plateau, une infographie et un reportage sur un thème relatif à la Relation Client. Pour les formats écrits, nous aurons un sondage, une fiche pratique et des avis d’experts.

    Je vous invite à regarder une de nos émissions en cliquant ici

    Votre profil et votre expertise étant en adéquation avec les thèmes abordés dans nos émissions, je vous sollicite pour savoir si vous pouviez, dans la mesure du possible, écrire un court article, un édito sur le Social CRM BtoB ou le Social CRM BtoC. Il sera classé dans la catégorie avis d’experts. Rien ne vous empêche de reprendre un article déjà publié. Par ailleurs, vous êtes libre de l’angle à adopter par rapport à ces problématiques.

    D’autre part, nous avons une section Who’s who dans laquelle nous répertorions les acteurs essentiels de la RC. Si vous l’acceptiez, pourriez-vous répondre brièvement aux questions ci-dessous, nous envoyer un court CV et ainsi figurer dans notre Who’s who des décideurs?

    1 – Quels éléments de la Relation Client vous ont séduit au point d’en faire votre métier ?

    2 – Quels éléments, selon vous, ont le plus marqué la Relation Client ces dernières années ?

    3 – Selon vous, quelle marque a réinventé la Relation Client depuis 2000 ?

    4 – Quelles sont, selon vous, les grandes tendances à venir de la Relation Client ?

    5 – Qu’attendez-vous du Club des Décideurs de la Relation Client ?

    Je reste à votre disposition pour toutes informations supplémentaires.

    Bien cordialement,

    notre carte de visite vidéo

    Alizée Divialle

    33 rue des Jeûneurs 75002 Paris


  5. My name is Joy Parks and I represent a number of leading online companies in various fields including gaming, sports, international flower delivery, and finance.

    I was impressed by your internet site and I would like to discuss various advertising options.

    If you are interested, please reply and I will send you more information about our proposal.

    I look forward to hearing from you.

    Best regards,
    Joy Parks

  6. Thanks for following The immortal Yann. I usually post once a week and I hope you will find entertaining music and writing and perhaps make some discoveries. Good luck with your blog. Regards Thom

    1. Thanks Thom. As you have probably noticed, I have been less busy recently but I am planning to get back on track with the English blog.
      Thanks for your kind message.

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.