Horowitz recognises Google+ is late to market but announces growth

Where is Google+ at nowadays. Barely a year after its launch in Summer 2011, Bradley Horowitz, President product management at Google gave us an overview of where they are at and where they are heading … and evaded a few questions too ! [this post was originally written live from Le Web 12 in London on behalf of the live.orange blog]

“Google search had a very short-lived memory and Google+ has been introduced to change that. Google+ is helping us understand our users betters and provide better services to them” Horowitz said as an introduction. As a proof of how Google wants to improve the user experience of its social media platform, he pointed out that Google Local has been made a part of Google+ for a couple of weeks. “The idea is for Google to improve existing services by enhancing them with the power of sharing”.

wikipedia by numbers

A little while ago, I published a series of articles about Wikipedia, following a conference which took place last October in Amsterdam. Thanks to the open-site.org website, here is a little illustration of the prominence of the online encyclopaedia. Worthy of note is the fact that, after a long and passionate battle, encyclopaedia Britannica has eventually gone out of print. It is now restricted to its online version(s). All those extraordinary numbers exposed in this infographics should not force us to overlook some of the shortcomings embedded in the online Cyclopaedia, as explained and detailed in my article available at http://bit.ly/waleswm2

local vs. international social media platforms: a thorough study by Sofrecom

ShareTweetShareCarlos Jordan de Urries (left) and Chrystele Bazin (below), senior consultants at Sofrecom (a France Telecom Company) have updated us on the status of Social Media in emerging markets last … Read More

building outstanding brand advocacy with social media: a matter of hard-work!

ShareTweetShareHere is the video recording and synchronised slidecast of my presentation at Likeminds in Exeter at the end of February. My pitch was about “building outstanding brand advocacy with social … Read More