startup
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Marketing & Innovation
Startups Don’t Need Marketing … Or Maybe Later by Fred Wilson
Startups Don’t Need Marketing … Or Maybe Later. Is a piece by Fred Wilson, an NYC Venture Capitalist, about why Marketing isn’t what a startup needs when its initiative is kick-started. Startups need intuition, hunches, “segmentuition” as I often say, not pricy surveys or acquisition campaigns. All of that comes…
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