ShareTweetShareDiscovery Channel were the 3rd presenters in track1 of Blogwell on November 9 in Philadelphia with Amber Harris and Gayle Weiswasser delivering the presentation. Shark week is one of the … Read More
ShareTweetSharethis is the unabridged version of an article published and written originally for Bnet.co.uk of which I am a regular contributor OK, “markets are conversations” but keep on reading anyway … Read More
ShareTweetShareFuturity media‘s Stewart Baines has posted a few interesting questions on his blog. My answers are long-winded, but I think there are rightfully so. This is a difficult subject, and … Read More
Corporate blogging isn’t easy… And Forrester analyst Josh Bernoff published an interesting report about why people don’t trust most company blogs. In fact, looking closer at Josh’s comments, it’s not corportae blogs but corporate speak that clients don’t trust.
ShareTweetShare The evolution under way in digital marketing reflects fundamental shifts in consumer behaviour. Leveraging the digital universe now requires marketers to look beyond traditional tactics. As the Internet gains … Read More
ShareTweetShare Got your marketing plan ready for 2008? Let me first ask you this simple question since you would be surprised (or not) to discover that a startling 40% of … Read More
ShareTweetShareAlmost every demographic group is engrossed in the Web, even if with different levels of participation depending on their profile. Whether they can be considered as creators, critics, collectors, joiners … Read More