him who helped Obama become President with Social Media

today’s selection is…

Edouard Austin’s post on my Live.Orange.com blog in which Thomas Gensemer explains how he helped Barack Obama in the 2008 US Presidential campaign 

 In 2008, Thomas Gensemer, CEO of Blue State Digital, was in charge of the digital campaign for Barack Obama during the presidential election in the United States.

This year, he is once again involved in the campaign, but before the hard part begins, Thomas paid a visit to the Orange headquarters in Paris to explain how the social web can help with modern day politics, and how these skills could be applied to the corporate world. In the last ten years, the rapid growth of digital has given politicians new and more efficient tools to reach and connect with voters.

>> read on at live.orange.com

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Yann Gourvennec

CEO & Founder at Visionary Marketing
Yann has a long-standing experience in marketing, information systems and Web marketing. He created visionarymarketing.com in 1996 and since then, he has practiced Web strategy, e-business and Web communications in the field. He was a member of socialmedia.org from 2008 till 2013. He is a lecturer, a keynote speaker, an author and blogger. In early 2014, he went from intrapreneur to entrepreneur when he founded his digital marketing agency Visionary Marketing.
Yann Gourvennec
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