(10/10) My top 10 tips for implementing social media

continued from part one, this article is the last and final part in a series of 10 instalments

My recommendation: bringing real answers to real questions

For a large corporation wanting to embrace a social media initiative, the question is not to know whether or not to jump on the bandwagon, but to understand whether any benefits can be withdrawn from such an initiative, and to define which benefits can be shared with its users. Quid pro quo is indeed the real essence of a collaborative experience, be it online or offline. This has everything to do with Marketing strategy and not much if anything about technicality.

this is it! should you want to read the whole series, click:

http://visionarymarketing.wordpress.com/?s=top+10+tips+implementing+social+media

Yann Gourvennec
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Yann Gourvennec

CEO & Founder at Visionary Marketing
Yann has a long-standing experience in marketing, information systems and Web marketing. He created visionarymarketing.com in 1996 and since then, he has practiced Web strategy, e-business and Web communications in the field. He was a member of socialmedia.org from 2008 till 2013. He is a lecturer, a keynote speaker, an author and blogger. In early 2014, he went from intrapreneur to entrepreneur when he founded his digital marketing agency Visionary Marketing.
Yann Gourvennec
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