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57% of consumers feel threatened by chatbots. Who cares?

Internet Monitoring : Brands could do better

Deep learning under Luc Julia’s microscope – with AI Paris 2019

VUI (Voice User Interface) role in apps redefined by emlyon study

Cedric O : “With AI, Europe Could Be Wiped Off The Map” #AIParis2019

Transformation — digital or not —  is about jumping into the unknown.

BuzzSumo lists Visionary Marketing founder in top 100 digital marketing influencer list

From serious games to Gaming as a Service for Education

Too few CMOs are involved in digital transformation – Forrester

How to face the human challenges brought by AI? – Christian Clot

Data Ethics: data science must not be in the sole hands of experts

Digital Transformation Failure Is Not An Option

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Marketing & Innovation

Marketing & Innovation

Delivering Marketing and Innovation News to Visionary Marketers since 1996

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Thursday, December 12, 2019
  • Content marketing
  • Digital marketing
  • Marketing & Innovation
  • Social media
    • Social media strategy
    • Social networks
  • Digital transformation
    • Digital technology
content marketing 02/05/2017

Content Marketing Tips Based On Experience (part 2)

content marketing 29/03/2017

Questions You May (Still) Have About Content Marketing (1)

digital marketing 23/07/2019

Internet Monitoring : Brands could do better

What is the current status of Internet monitoring? What are the various practices employed by companies? Did Internet monitoring progress over the years? I wanted to understand how Internet monitoring … Read More

Buzzsumo
digital marketing 18/06/2019

BuzzSumo lists Visionary Marketing founder in top 100 digital marketing influencer list

On May 31, UK agency Browser Media Agency published a report about the top 100 influencers in the world in terms of digital marketing. I would be lying if I … Read More

digital marketing 17/06/2019

From serious games to Gaming as a Service for Education

Serious games have been on the agenda for a while. Disruptive learning solutions is a new technology company focussed that wants to take them one step further by creating video … Read More

digital marketing 07/06/2019

Too few CMOs are involved in digital transformation – Forrester

I came across a brand new study by Forrester, which I analyzed in detail on behalf of my client iRevolution on its digital transformation horror museum blog. This study sheds … Read More

digital marketing 23/05/2019

Digital Transformation Failure Is Not An Option

It is customary to say that failure is not an option. Much as I’d like it to be true, one has to admit that this is not what we observe … Read More

Visionary News

digital Transformation 23/10/2019

57% of consumers feel threatened by chatbots. Who cares?

digital Transformation 18/07/2019

Deep learning under Luc Julia’s microscope – with AI Paris 2019

digital Transformation 09/07/2019

Cedric O : “With AI, Europe Could Be Wiped Off The Map” #AIParis2019

digital Transformation 24/06/2019

Transformation — digital or not —  is about jumping into the unknown.

digital Transformation 04/06/2019

How to face the human challenges brought by AI? – Christian Clot

digital Transformation 28/05/2019

Data Ethics: data science must not be in the sole hands of experts

digital Transformation 10/05/2019

Startups and Big Businesses: buzzwords, hype and the naked truth with @_thefamily – #irev10x

digital Transformation 18/04/2019

Digital Strategy Success: Think 10X And Nothing Else #irev10X

digital Transformation 25/03/2019

Data Science Ethics: Without Conscience It Is But The Ruin of the Soul

digital Transformation 18/03/2019

How Tom Tom achieved its digital transformation with Big Data – #bigdataparis

digital Transformation 06/12/2018

Data-driven Marketing: norm among pundits and enigma among marketers

digital Transformation 12/06/2018

A Publisher’s 7 key steps to succeed through Digital

57% of consumers feel threatened by chatbots. Who cares?
digital Transformation

57% of consumers feel threatened by chatbots. Who cares?

Yann Gourvennec 23/10/2019

Chatbots are everywhere. Yet, consumers are nonplussed. In August 2019, Trustpilot conducted a survey where more than 1,800 French respondents were asked a series of multiple-choice questions with random response … Read More

Internet Monitoring : Brands could do better
digital marketing

Internet Monitoring : Brands could do better

Yann Gourvennec 23/07/2019

What is the current status of Internet monitoring? What are the various practices employed by companies? Did Internet monitoring progress over the years? I wanted to understand how Internet monitoring … Read More

Deep learning under Luc Julia’s microscope – with AI Paris 2019
digital Transformation

Deep learning under Luc Julia’s microscope – with AI Paris 2019

Yann Gourvennec 18/07/2019

Deep Learning is a term that has been used many times in recent years since the rebirth of artificial intelligence. But what exactly is Deep Learning? How to dissociate Deep … Read More

VUI (Voice User Interface) role in apps redefined by emlyon study
Marketing & Innovation

VUI (Voice User Interface) role in apps redefined by emlyon study

Yann Gourvennec 15/07/2019

I stumbled upon a ground-breaking piece of research by emlyon about Voice User Interaction (aka VUI) which redefines the role a voice activation in applications design. Whereas it is flavour-of-the-month … Read More

Cedric O : “With AI, Europe Could Be Wiped Off The Map” #AIParis2019
digital Transformation

Cedric O : “With AI, Europe Could Be Wiped Off The Map” #AIParis2019

Yann Gourvennec 09/07/2019

I attended the AI keynote of French secretary of State for digital Cedric O at the opening of the AI Paris 2019 conference, of which Visionary Marketing is a media … Read More

Transformation — digital or not —  is about jumping into the unknown.
digital Transformation

Transformation — digital or not —  is about jumping into the unknown.

Yann Gourvennec 24/06/2019

Talk about digital transformation around you and you’re bound to hear more or less the same thing: “It’s about change management!” well, as a matter of fact, it’s not. It’s … Read More

BuzzSumo lists Visionary Marketing founder in top 100 digital marketing influencer list
digital marketing

BuzzSumo lists Visionary Marketing founder in top 100 digital marketing influencer list

Yann Gourvennec 18/06/2019

On May 31, UK agency Browser Media Agency published a report about the top 100 influencers in the world in terms of digital marketing. I would be lying if I … Read More

From serious games to Gaming as a Service for Education
digital marketing

From serious games to Gaming as a Service for Education

Yann Gourvennec 17/06/2019

Serious games have been on the agenda for a while. Disruptive learning solutions is a new technology company focussed that wants to take them one step further by creating video … Read More

Too few CMOs are involved in digital transformation – Forrester
digital marketing

Too few CMOs are involved in digital transformation – Forrester

Yann Gourvennec 07/06/2019

I came across a brand new study by Forrester, which I analyzed in detail on behalf of my client iRevolution on its digital transformation horror museum blog. This study sheds … Read More

How to face the human challenges brought by AI? – Christian Clot
digital Transformation

How to face the human challenges brought by AI? – Christian Clot

Yann Gourvennec 04/06/2019

Facing the challenges of AI – Christian Clot Christian Clot is an extraordinary character. Both a researcher and an explorer, he spent 4 times 30 days in the most extreme … Read More

Data Ethics: data science must not be in the sole hands of experts
digital Transformation

Data Ethics: data science must not be in the sole hands of experts

Lee Schlenker 28/05/2019

A gret number of universities of the world propose courses about data science, machine learning and artificial intelligence. Isn’t it time they added data ethics on the agenda, at a … Read More

Digital Transformation Failure Is Not An Option
digital marketing

Digital Transformation Failure Is Not An Option

Yann Gourvennec 23/05/2019

It is customary to say that failure is not an option. Much as I’d like it to be true, one has to admit that this is not what we observe … Read More

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Marketing & Innovation is published by Visionary Marketing - Digital Marketing Agency
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digital Transformation

57% of consumers feel threatened by chatbots. Who cares?

Yann Gourvennec 23/10/2019
digital marketing

Internet Monitoring : Brands could do better

Yann Gourvennec 23/07/2019
digital Transformation

Deep learning under Luc Julia’s microscope – with AI Paris 2019

Yann Gourvennec 18/07/2019
Marketing & Innovation

VUI (Voice User Interface) role in apps redefined by emlyon study

Yann Gourvennec 15/07/2019
digital Transformation

Cedric O : “With AI, Europe Could Be Wiped Off The Map” #AIParis2019

Yann Gourvennec 09/07/2019

About Visionary Marketing

Visionary Marketing – Marketing & Innovation is a marketing and innovation information website created in 1996. It is published by the eponymous web marketing agency Visionary Marketing. Since 2004, 40 authors have written more than 2,000 articles on marketing, innovation and digital

Latest posts

Yann Gourvennec 23/10/2019

57% of consumers feel threatened by chatbots. Who cares?

Yann Gourvennec 23/07/2019

Internet Monitoring : Brands could do better

Yann Gourvennec 18/07/2019

Deep learning under Luc Julia’s microscope – with AI Paris 2019

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