Skip to content
  • Home
  • Podcasts
  • YouTube
  • Glossary
  • Newsletter
  • About us
    • Guest Blogging
    • Marketing agency
    • Contact us
  • English
    • Français
  • AI and Big Data
  • digital Transformation
  • digital marketing
    • social media & social networks
    • Content Marketing
  • Marketing & Innovation
  • Web, Internet and the Economy

Flash Actu

B2B social networks: imagination is the limit

Covid-19 threatening contact centres with extinction

How to prove the impact of influence marketing to your CEO?

Business valuation: how much is a business worth and how to find out

Have search engines become useless? And Google, in particular

SXO: combining SEO and UX for a better online user experience

The love-hate relationship between start-ups and PR agencies

When video interviewing gives market research a new dimension

Digital-First: B2B Businesses Should Transition to a New Marketing Model

3 challenges for digital workplace implementation in businesses

Should brands and marketers leave social media now?

Instagram: 4 brand strategies in B2B and B2C under the microscope

  • Twitter
  • Linkedin
  • Facebook
  • YouTube
Marketing & Innovation

Marketing & Innovation

Delivering Marketing and Innovation News to Visionary Marketers since 1996

Search

  • Home
  • Podcasts
  • YouTube
  • Glossary
  • Newsletter
  • About us
    • Guest Blogging
    • Marketing agency
    • Contact us
  • English
    • Français
Sunday, January 24, 2021
  • AI and Big Data
  • digital Transformation
  • digital marketing
    • social media & social networks
    • Content Marketing
  • Marketing & Innovation
  • Web, Internet and the Economy

Year: 2017

Experience Economy: Great Experiences Begin with Great Service -Joe Pine

Experience Economy: Great Experiences Begin with Great Service -Joe Pine

Diana Mylonas 14/12/2017

Joe Pine is an expert in the world of marketing and customer experience. As one of the men who coined the term “experience economy”, he stresses the importance of creating … Lire la suite

Skiing Connected: Digital is a Must On and Off the Slopes at Ski Resorts

Skiing Connected: Digital is a Must On and Off the Slopes at Ski Resorts

Agnès Lopez 13/12/2017

The snow is here. The mountains put on their beautiful white coats.  It’s time for the ski season. Before, the ski vacation checklist was limited mainly to the equipment: skis, jackets, … Lire la suite

Mobile Gaming: How Much Money the Top 5 Mobile Games Really Make

Mobile Gaming: How Much Money the Top 5 Mobile Games Really Make

Yann Gourvennec 07/12/2017

Gaming has always been an enormous industry, and with modern mobile gaming, there is no exception to that. Gaming has been a way of life for many, for decades. With … Lire la suite

Social Selling: Social Media as a Value-Adding Platform for Salespeople

Social Selling: Social Media as a Value-Adding Platform for Salespeople

Diana Mylonas 04/12/2017

Even though he shies away from saying he coined the term social selling, Koka Sexton was indeed one of the pioneers of the term. Social selling is leveraging your social network … Lire la suite

Fashion Photography: When Computers Make Mannequins into Models

Fashion Photography: When Computers Make Mannequins into Models

Diana Mylonas 29/11/2017

The world of fashion photography for e-commerce is facing a problem: consumers. They are looking for more visuals (about ten in the Chinese market, and around five in Europe) to … Lire la suite

Permission Marketing: Give Consumers What They Really Want

Permission Marketing: Give Consumers What They Really Want

Diana Mylonas 14/11/2017

What is Permission Marketing? Nowadays, consumers come into contact with at least 10,000 different forms of advertisement on a daily basis. Marketers face the challenge of breaking through this information … Lire la suite

Click and Mortar: Is this the Future of Retail Marketing?

Click and Mortar: Is this the Future of Retail Marketing?

Diana Mylonas 09/11/2017

Have you ever shopped online and wished that you could physically see or feel an item? Have you ever shopped at a store and wished that the associate could understand … Lire la suite

About duplicate content, plagiarism and Word of Mouth

About duplicate content, plagiarism and Word of Mouth

Yann Gourvennec 24/10/2017

Duplicate content is a recurring theme in content marketing. A few days ago I stumbled upon the following blog piece (down there at the bottom). Although it was written in … Lire la suite

Digital Marketing: What is at stake for B2B companies?

Digital Marketing: What is at stake for B2B companies?

Agnès Lopez 17/10/2017

A friend of mine is working in the marketing department of a medium sized B2B industrial company. The latter has just over 300 employees and operates on a large network of … Lire la suite

Influencer Marketing in B2B (as in Back To Basics) With @markwschaefer

Influencer Marketing in B2B (as in Back To Basics) With @markwschaefer

Yann Gourvennec 22/08/2017

Influencer marketing is getting big. Here and there, a lot of noise is made about instagram influencers and suchlike. With sponsored posts reaching a €2,000 pricetag in France and up … Lire la suite

influenceinluencer marketingMark SchaeferTraackr
Digital Training: My Advice to Executives In the Middle of a Career Move

Digital Training: My Advice to Executives In the Middle of a Career Move

Yann Gourvennec 06/07/2017

Digital training? But what the hell is digital in the first place? Digital training in the information age seems pretty straightforward. And yet. The very definition of the digital domain … Lire la suite

digital strategydigital trainingtraining
Let’s build content brands not branded content #imbs17

Let’s build content brands not branded content #imbs17

Yann Gourvennec 13/06/2017

Let’s stop building branded content, let’s start building content brands! he said. with Andrew Davis at iMedia Brand Summity in Biarritz

content brandscontent marketing

Posts navigation

1 2 Next
Marketing & Innovation is published by Visionary Marketing

Marketing & Innovation is published by Visionary Marketing a European digital marketing agency

Visionary Marketing podcasts: subscribe
Twitter @vismktg
Visionary Marketing YouTube Channel

top blog SEO badge

My Tweets
Marketing & Innovation is published by Visionary Marketing

About Visionary Marketing

Visionary Marketing – Marketing & Innovation is a marketing and innovation information website created in 1996. It is published by the eponymous web marketing agency Visionary Marketing. Since 2004, 40 authors have written more than 2,000 articles on marketing, innovation and digital

Our content since 2005

Latest posts

Yann Gourvennec 19/01/2021

B2B social networks: imagination is the limit

Yann Gourvennec 22/12/2020

Covid-19 threatening contact centres with extinction

Yann Gourvennec 16/12/2020

How to prove the impact of influence marketing to your CEO?

valorisation d'entreprise
Yann Gourvennec 08/12/2020

Business valuation: how much is a business worth and how to find out

Yann Gourvennec 16/11/2020

Have search engines become useless? And Google, in particular

How to find us

17-21 rue Saint Fiacre
F-75002 Paris
France
+33 1 8686 0538

Subscribe to Blog via Email

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 21,501 other subscribers

Main menu

  • About us
  • B2B marketing glossary
  • Blogbooks
  • Contact us
  • Data privacy
  • Guest Blogging
  • Privacy Policy
  • Visionary Marketing Newsletter Free Subscription Page
  • Visionary Marketing Podcasts
© 2005-2020 - Visionary Marketing - Marketing & Innovation - legal notice
Politique de confidentialité
  • Français
  • English