Useful Social Media: What social media tool for what message?

What social media tool for what message? I didn’t do any more reporting from the useful social media conference yesterday as I was involved in the moderation of a number of panel sessions and I had my presentation in the evening. Talking of which, here it is, all available on, under a creative commons licence. In that presentation, I delivered my thoughts about the status of social media today, I also delved into 10 different business cases which I – or my colleagues – have gone through at Orange and I have also added facts and figures as much as possible. I have also tried to challenge the title of the presentation.

Click to access usefulsm-yag-2012-v4-120622112507-phpapp01.pdf

Yann Gourvennec
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