social media
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social media & social networks
5 Social Media Insights For Businesses In 2017 And Beyond
Here are my 5 Social Media Insights for the year ahead. In 2013 I recorded a video on behalf of Hootsuite in which I was introducing the concept of social mass media. Judging by the number of tweets and interactions we had on our post, I sense that we had…
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social media & social networks
Global Social Media Event (Live at 4:00 pm CET) #SMDay
On June 24, visionary marketing will take part in a social media day hangout with Mashable and my community manager (US). The subject will be that of the global Web. There is a great deal to say about the social Web being global. Think about it: in Twitter, you are…
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AI and Big Data
Infographic: The path to Big Data – Challenges and Opportunities
The New Jersey Institute of Technology’s Online MBA program sent me this infographic entitled “Data Mining and Decision Support Systems“, in which the university describes big data and data mining as the new way of carrying out market research. As a matter of fact, data mining isn’t new – I…
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social media & social networks
Social Media is evolving into Social Mass Media – A Hootsuite video
A few days ago, I received an e-mail message from Canadian ISV Hootsuite telling me that my video was online. Then I was swamped with a flurry of tweets and mentions about some of the insights I had delivered in that video. I am very grateful to Hootsuite for shooting…
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social media & social networks
The Good, the Bad and the Ugly about Facebook
Nope! Facebook will never be Yahooed! Let me explain why. This is my second contribution to the innovation generation blogs, an initiative sponsored by Alcatel. Here is my second piece entitled: Facebook, The Good, Bad and Ugly. No one knows exactly where the social network is going, but it’s certainly going…
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social media & social networks
Brogan Declares Social Media Not Dead But Boring
Is Social Media boring? Chris Brogan’s latest piece which shows that those who were in first, had to go out first too. I remember Chris from his presentation at Like Minds 2010 in Exeter where I keynoted too: he was passionate, energetic… and warning the world that something big was happening.…
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social media & social networks
Social Media in business today : SMI conference – Marrakech
What is the status of Social media in business? I will take part in the forthcoming Social Media Impact conference due to take place in Marrakech, Morocco on October 11-12. Here is an interview I delivered a few weeks ago in order to introduce my pitch over there. What is…
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Content Marketing
Is App.net ‘s Dalton Caldwell the new Zuckerberg?
Dalton Caldwell, 32, is the founder and CEO of App.net but how he got there is a long story. A native from Texas, he went to university in Stanford, Calif., then joined Symbolic Systems in 2003. He was a precursor in social networks (check his bio on wikipedia) at the…
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social media & social networks
Scenarios for the future of social media – Blogger Bus Tour
What will the future of social media be like? I put this presentation together at very short notice in order to facilitate a session organised by Orange Business Services for its clients. This isn’t therefore a piece of scientific research, far from that, but merely a few random thoughts put…
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Digital technology
5 major trends for the future of IT and the Web seen from Silicon Valley
What are the major trends for the future of IT and the Web seen from Silicon Valley?The Orange Blogger bus tour – of which I am the organiser on behalf of Orange – was stopping by San Francisco today and the whole day was hosted by Orange Silicon Valley. Georges…
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social media & social networks
today’s presentation at the Sugar CRM acceleration conference in Paris
These are today’s slides for my presentation at the Sugar CRM “acceleration” conference in Paris. I will also deal with “Social” CRM and the integration of barely repeatable processes within CRM processes. Check my other pieces in which I mention Sugar CRM for more details on that company and its…
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social media & social networks
my tips for social media management in Romania and elsewhere (5/5)
Name a few examples as to how social media management has helped Orange get more brand awareness? My tips for social media management in Romania and elsewhere (5/5) In most markets in which it operates in the consumer space, Orange has a very good brand awareness not to say the…
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